- Disney Wanted To Buy BuzzFeed, Report Says
Around the Net in Video, P.J. Bednarski - Tuesday, August 12, 2014
Re/Code's Peter Kafka claims Disney wanted to buy BuzzFeed last year a ...
- Kenneth Cole's Fall Campaign Targets Social Change
Marketing Daily, Sarah Mahoney - Monday, August 11, 2014
The new effort, called "Look good, for good," is bolstering nonprofit projec ...
- Oreo Launches Mini Deliveries Promo
Marketing Daily, Karlene Lukovitz - Monday, August 11, 2014
"Oreo Mini Deliveries are our way of saying a little thanks ...
- Tick Tock: Political Digital Persistence
Marketing: Politics, Ray Kingman - Tuesday, August 12, 2014
It is now the second week of August, 91 days before t ...
- BuzzFeed Starts A Motion Picture Unit
Around the Net in Video, P.J. Bednarski - Monday, August 11, 2014
..as it broadens its horizons. It also divided its editorial staff in ...
- It's That Kind Of Thrill For Acura's TLX
Marketing Daily, Karl Greenberg - Monday, August 11, 2014
The campaign kicks off with an anthem spot. Shot at Acura's R& ...
- Under Armour Series Details Newton's Struggles, Victories
Marketing Daily, Karl Greenberg - Sunday, August 10, 2014
Under Armour and GreenLight Media and Marketing have launched a documentary conte ...
- Exchanging The 'Ad Exchange' For Something More Avant-Garde
RTBlog, Tyler Loechner - Monday, August 11, 2014
"I can tell you 'exchange' is the new 'ad network'," a communicatio ...
- Honda Goes Social For Summer 'Cheerance'
Marketing Daily, Karl Greenberg - Thursday, August 7, 2014
This time it's about "Cheerance" where, in addition to traditional media execution ...
- Gatorade Expands Comics Concept, Including Bottles
Marketing Daily, Karlene Lukovitz - Thursday, August 7, 2014
This time, in addition to their comic books, each superhero character wi ...
- Barnes & Noble Reads Tea Leaves, Goes With Google
Marketing Daily - Top of the News, Thom Forbes - Friday, August 8, 2014
Google yesterday added Barnes & Noble to its Google Shopping Express line ...
- Retention Science Secures $7 Million To 'Nurture Interests' Through Data
MediaDailyNews, Laurie Sullivan - Thursday, August 7, 2014
Retention Science will announce Friday that it has secured $7 million ...
- YouTube Acquires Online Video Editing Company Directr
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 7, 2014
YouTube continues to step up its wave of buyouts with the acquisiti ...
- Chrysler Taps Comedians To Say 'Don't Touch My Dart'
Marketing Daily, Karl Greenberg - Wednesday, August 6, 2014
A new campaign for the car features comedian/actors Craig Robinson, probably be ...
- Digital Branding Opportunities Last More Than a Lifetime
Marketing: Entertainment, Frank Patterson - Thursday, August 7, 2014
Back in April 2012, late rap legend Tupac Shakur came alive on ...
- Justin.TV Should Now Just Trigger A Twitch In Your Memory
Around the Net in Video, P.J. Bednarski - Wednesday, August 6, 2014
Justin.tv, the live-streaming service that was also home to gam ...
- Yo, Muthafather, Get The Swagger Wagon
Marketing Daily, Karl Greenberg - Tuesday, August 5, 2014
On the heels of Toyota's social media influencer campaign for the n ...
- Ohio Lottery Scratches That Itch
Marketing Daily, Aaron Baar - Tuesday, August 5, 2014
"It's about the joy and happiness of just doing scratch-offs," Glenda Terrel ...
- Hyundai Exclusive Sponsor Of TNT's 'Legends'
Marketing Daily, Karl Greenberg - Tuesday, August 5, 2014
The show, with which Hyundai Motor America is touting the 2015 Genesi ...
- Decline In RetailMeNot Organic Search Traffic Contributes To Lower Earnings
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 5, 2014
Demonstrating the power of organic listings in search engines on a company ...
- Dish's Hoped-For Streaming TV Service Signs Up A&E
Around the Net in Video, P.J. Bednarski - Tuesday, August 5, 2014
Dish Networks, which hopes to launch an Internet TV service, signed ...
- For Back-to-College Crowd, Macy's, Target Tap Vid Love
Marketing Daily, Sarah Mahoney - Monday, August 4, 2014
The stakes for back-to-college are high: The National Retail Federation says th ...
- Nickelodeon Debuts First Animated Series Created For Online
Around the Net in Video, P.J. Bednarski - Monday, August 4, 2014
“Welcome to The Wayne” is Nickelodeon’s first original animated series created exclusive ...
- Deloitte Q&A: The Vanishing Back-To-School Season
Marketing Daily, Sarah Mahoney - Friday, August 1, 2014
Amid the flurry of forecasts about how much (or maybe how littl ...
- Hottest Retail Categories: Food, Fashion And Furnishings
Marketing Daily, Sarah Mahoney - Friday, August 1, 2014
Grocery giant Albertsons registered a 432.7% gain, primarily from acquisitions. Boston-based Wayfa ...
- Overcoming Challenges Of Mobile CRM
Online Media Daily Europe, Fabrizia Alonzo - Monday, August 4, 2014
When deciding if it is worth going mobile with CRM tools, the ...
- Yahoo, Tell Us Again Why We Need You
Online Media Daily Europe, Andy Oakes - Friday, August 1, 2014
With over 30 acquisitions in mobile in the last few months, ...