- Q&A: Kia's Michael Sprague On EBay Presence
Marketing Daily, Karl Greenberg - Monday, November 29, 2010
Having just added the new Optima to its shiny new lineup ...
- Q+A: Aaron Shapiro, CEO, Huge
OMMA Magazine, Gavin O'Malley - Tuesday, November 9, 2010
Aaron Shapiro wants to take over the world -- a tall orde ...
- Q&A: Stores Are Making Consumers Smarter
Marketing Daily, Sarah Mahoney - Thursday, November 25, 2010
Shopper marketing has been getting plenty of buzz lately, as both reta ...
- Korean Air's Emily Cho: Travel Can Be A Pleasure
Marketing Daily, Karl Greenberg - Thursday, November 18, 2010
Korean Air marketer Emily Cho was in New York on Thursday ...
- Brand Effect Of Macy's Thanksgiving Day Parade
Marketing Daily, Sarah Mahoney - Monday, November 15, 2010
Since 1924, Macy's has commandeered Broadway for its own glory, creating i ...
- Q&A: Why NHL, Orange Bowl, ESPN Find 'It Pays To Discover'
Around the Net In Brand Marketing, Thom Forbes - Monday, November 8, 2010
Since August, Discover Financial Services has significantly ramped up its sports marketi ...
- Mazda's Miata MX-5 Still Magnetic North For Brand
Marketing Daily, Karl Greenberg - Wednesday, November 3, 2010
Chris Hill says that while the company doesn't advertise the MX-5, ...
- Q&A With Cathy Halligan On Online Holiday Sales
Marketing Daily, Sarah Mahoney - Wednesday, November 3, 2010
"Groupon, flash sales ... these are nothing more than deal-of-the-day offers reincarnate ...