- Criteo Helps Retarget Display Ads, Adds $200M To Coffers
Online Media Daily, Laurie Sullivan - Friday, July 15, 2011
Ad retargeting companies have mastered the ability to find consumers, but wh ...
- Physician, Heal Thyself -- Or, Start Marketing Your Own Content
Performance Marketing Insider, Derek Gordon - Monday, July 18, 2011
As I wind down this long content marketing series, I thought ...
- Search Marketing Lessons From Yosemite Falls
SearchBlog, Laurie Sullivan - Monday, July 18, 2011
Last week I took a few days off work to unplug a ...
- SEO Responsibilities During Past 12 Years
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 15, 2011
In every industry job responsibilities change throughout the years. Rand Fishkin sho ...
- Google Revs Hit $9B, Google-Owned Sites Hit $6B
Online Media Daily, Laurie Sullivan - Thursday, July 14, 2011
Google released second-quarter 2011 earnings Thursday. Revenue rose to $9.03 billion, ...
- Why Google Dominates -- And What This Means For Search Marketers
Performance Marketing Insider, Roger Barnette - Friday, July 15, 2011
Fellow Search Insider Gord Hotchkiss wrote a great piece last week entitl ...
- Google's, Microsoft's Attribution Management Certification
SearchBlog, Laurie Sullivan - Friday, July 15, 2011
Should Google and Microsoft step in to require an attribution certification progr ...
- Google+ Driving Google +1 Adoption
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 14, 2011
John Doherty pulled adoption rate numbers for Google's +1 social sharing butto ...
- Paid-Search Tests That Don't Work
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 14, 2011
Don't run paid-search tests. Ever think about reading those words from Melis ...
- Adobe Upgrades SearchCenter UI Functions
Online Media Daily, Laurie Sullivan - Wednesday, July 13, 2011
Adobe Systems has released SearchCenter+ 4.0. The new version, which debuts Thursda ...
- The 'Mikey' Mobile Adoption Test
Performance Marketing Insider, Gord Hotchkiss - Thursday, July 14, 2011
The time to get serious about mobile is here. I say th ...
- Google Shares Analytics Data
SearchBlog, Laurie Sullivan - Thursday, July 14, 2011
Sharing data with Google or Microsoft isn't new. Install a Web brows ...
- SEO: Selecting Pages To Target
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 13, 2011
Build a target keyword list and analyze the brand to understand wh ...
- Using Google AdWords To Retarget
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 13, 2011
Stalking Danny Iny with an online ad worked to get him ba ...
- Google Expected To Post Strong Quarter
Online Media Daily, Laurie Sullivan - Tuesday, July 12, 2011
Industry insiders say Google will post gains in profit and sales wh ...
- One Million Twitter Apps And Counting
SearchBlog, Laurie Sullivan - Wednesday, July 13, 2011
Twitter has created a Web site for the more than 750,000 develope ...
- Broadcasting Search And Social
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 12, 2011
In a several-part series, Stoney deGeyter serves up advice to marketers ...
- Post Panda; Now What?
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 12, 2011
Ron Jones runs down a few tips for managing the "post-Panda" S ...
- Ranking User-Generated Content In Social Sites
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 12, 2011
How should Google rank user-generated content in social sites including Google+? Bi ...
- Mobile Intelligence Key To Marketers' Success
Online Media Daily, Laurie Sullivan - Monday, July 11, 2011
As the adoption of high-end mobile devices continues to rise, consumers wi ...
- Transitioning From Traditional To Search Engine Marketer: How-tos
Performance Marketing Insider, Janet Driscoll Miller - Tuesday, July 12, 2011
Recently an old marketing friend asked me a question I often g ...
- Brand Images Heighten Paid-Search Ads
SearchBlog, Laurie Sullivan - Tuesday, July 12, 2011
If images improve click-through rates and help sell products and services, Vertic ...
- Google Releases 'Cosmic Panda'
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 11, 2011
Google has released a new YouTube interface it calls "Cosmic Panda." T ...
- Pharma Gets Facebook Handout
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 11, 2011
Facebook may allow some pharmaceutical brand pages to disable comments after t ...
- Google +1 Gaining Traction
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 11, 2011
Google's social sharing button +1 continues to gain traction. Although it pal ...
- Google Ventures Invests In Wingu
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 11, 2011
Cloud-based collaborative tools are not new. Google Ventures, Google's venture capital ar ...
- Sen. Antitrust Panel To Grill Google's Schmidt
Online Media Daily, Wendy Davis - Saturday, July 9, 2011
Google chairman Eric Schmidt will testify at an upcoming Senate hearing abo ...
- Distribution is Key to SEO, Content Marketing Strategy
Performance Marketing Insider, Derek Gordon - Monday, July 11, 2011
Too often, marketers do an amazing job of creating a destination wi ...
- Google Sitelinks Adds Two Links, Contributes To Conversions
SearchBlog, Laurie Sullivan - Monday, July 11, 2011
The inflated revenue growth that some brands experienced in 2010 will ma ...
- What Works When Writing Paid Search Ad Copy
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 8, 2011
Some marketers view writing paid search ads as an art form. Aft ...