- Oscar Mayer Selects Makes Limited-Time Social Offer
Marketing Daily, Karlene Lukovitz - Friday, May 4, 2012
Themed "It's Yes Food," the campaign - one of the largest ...
- Are Daytimers Ditching Facebook For Twitter?
SearchBlog, Laurie Sullivan - Monday, May 7, 2012
Facebook remains the dominant social media Web application for enterprise companies, b ...
- Consumers Expect More Social Engagement
The Social Graf, Erik Sass - Monday, May 7, 2012
By this point pretty much every big brand marketing organization has ...
- Bouncers Checking Facebook Accounts Against IDs
Around the Net In OMD Europe, Nina Lentini - Friday, May 4, 2012
Young people heading into the clubs in England and Northern Ireland a ...
- Abusive Tweets Aimed At MP Mensch May Be 'Illegal'
Around the Net In OMD Europe, Nina Lentini - Friday, May 4, 2012
Conservative MP Louise Mensch has condemned 'immoral and misogynistic' Twitter users aft ...
- Brits Use Social To Research Beauty Products Pre-Purchase
Around the Net In OMD Europe, Nina Lentini - Friday, May 4, 2012
Consumer group Mintel finds that four in 10 Britons have interacted wi ...
- Social Pro HootSuite Eyes $500M Valuation
Around the Net In Online Marketing, Gavin O'Malley - Friday, May 4, 2012
Things are moving pretty fast for social media management platform HootSuite. Ju ...
- Moms Take Pinspiration To The Next Level
Engage:Moms, Jenny Vandehey - Friday, May 4, 2012
The other week, Pinterest moved in to the No. 3 spot ...
- Men's Wearhouse: Not Your Father's Suit
Marketing Daily, Aaron Baar - Thursday, May 3, 2012
Looking to change the idea that being or wearing a "suit" ...
- Online Music Strategy Becomes Line Item In Marketers' Budgets
Online Media Daily, Laurie Sullivan - Thursday, May 3, 2012
Creating a music strategy that makes it easier for brands to conne ...
- LinkedIn Doubles Revenue, Acquires SlideShare
Online Media Daily, Mark Walsh - Thursday, May 3, 2012
LinkedIn doubled its first-quarter revenue to $188.5 million from a year a ...
- Kids From Affluent Backgrounds Video Chat Most
Online Media Daily, Gavin O'Malley - Thursday, May 3, 2012
Youth from higher-income and higher-education families are more likely to video ch ...
- Facebook: $100 Billion Company?
The Social Graf, Erik Sass - Friday, May 4, 2012
Facebook has revealed the target price per share for its initial publ ...
- Brands Question Facebook Ad Efficacy
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 3, 2012
Facebook Inc. has built a $3 billion-a-year advertising business by convincing markete ...
- Goldman Sachs Seeks Social Media Community Manager
Around the Net In OMD Europe, Nina Lentini - Thursday, May 3, 2012
Thanks to its role in the sub-prime crisis and its British t ...
- Political Parties Have Poor Grasp Of Social Media
Around the Net In OMD Europe, Nina Lentini - Thursday, May 3, 2012
All three main political parties are failing miserably in their use ...
- Lawry's Integrates 'Dinnertising' On Rachael Ray
Marketing Daily, Karlene Lukovitz - Wednesday, May 2, 2012
The brand is promoting the tool -- billed as an "advertising agenc ...
- Social Overtakes Search, Closes In On Display As Agencies' Top Digital Focus
Online Media Daily, Joe Mandese - Thursday, May 3, 2012
Social media has surpassed search, and is poised to overtake online displ ...
- Savvy Social Media Users Influence Peer Purchases
Online Media Daily, Gavin O'Malley - Wednesday, May 2, 2012
For consumers, the golden rule is "buyer beware." For marketers, it shou ...
- How Not To Be A Marketing Clown In Online Techy Communities
Social Media Insider, Paul Gillin - Thursday, May 3, 2012
When a big technology client asked me to be its eyes a ...
- GOP Launches "Social Victory Center"
The Social Graf, Erik Sass - Thursday, May 3, 2012
While it might sound like a Maoist reeducation camp, the "Social Victo ...
- 'Lucky' Mag Hosts Fashion Bloggers' Meet
Around the Net In Media, Phyllis Fine - Wednesday, May 2, 2012
Can a magazine embrace the world that threatens to make it extinc ...
- 33% Spend More Time In Virtual Than In Reality
Around the Net In OMD Europe, Nina Lentini - Wednesday, May 2, 2012
A survey of 2,000 social network users finds that Britons happily l ...
- Speaking Of Studies About Social Media, Loneliness ...
Around the Net In OMD Europe, Nina Lentini - Wednesday, May 2, 2012
Rhodri Marsden says so what? "The social impact of technology on t ...
- Foursquare Automates Business Verification Process
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, May 2, 2012
For a small verification fee, any business can now claim its pla ...
- Wild Turkey's First TV Spot 'Gives 'Em The Bird'
Marketing Daily, Karlene Lukovitz - Tuesday, May 1, 2012
The spot will run through the spring in 30- and 15-second versio ...
- Ram Saddles Up For The Kentucky Derby
Marketing Daily, Karl Greenberg - Tuesday, May 1, 2012
Ram Truck brand is going to Churchill Downs as part of i ...
- BAT Closes $7 Mil Round, Will Fund Celeb Endorsement Platform
Online Media Daily, Joe Mandese - Wednesday, May 2, 2012
Social media-based celebrity endorsement platform developer Brand Affinity Technologies (BAT) this morni ...
- Our Devices, Ourselves -- Or, How My iPad Became A TV, And What That Means For Social
Social Media Insider, Catharine P. Taylor - Wednesday, May 2, 2012
I'm hoping that even all of the techno-forward people who read th ...
- Brand Execs Like Social Media, But Can't Measure It
The Social Graf, Erik Sass - Wednesday, May 2, 2012
Social media is an effective marketing and advertising channel, according to 3 ...