- Heineken, Urban Daddy Surprise Consumers With 'Spark My Party'
Marketing Daily, Tanya Gazdik - Sunday, December 7, 2014
"Heineken's brand goal is to stimulate men to go outside their comfo ...
- NEW! Emmitt Smith Signs Fan Tweets For XFINITY Sports' #SignMyTweet
Out to Launch, Amy Corr - Friday, December 5, 2014
Given the digital age that we live in, things like autograph signin ...
- Twitter Launches Mobile Tool Answers
Social Media & Marketing Daily, Gavin O'Malley - Friday, December 5, 2014
Adding to its mobile measurement offerings, Twitter just launched Answers -- ...
- Facebook Updates Slingshot To Push 'Creative' Conversations
Social Media & Marketing Daily, Gavin O'Malley - Friday, December 5, 2014
Facebook just relaunched Slingshot, which is commonly referred to among average use ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, December 8, 2014
The NFL's strong presence on Instagram, particularly on game days, contributed ...
- Mobile Traffic Behind 'Dark Social'
The Social Graf, Erik Sass - Monday, December 8, 2014
Recently a lot of attention has been paid to "dark social," referri ...
- Discovery's 'Eaten Alive' Turned Out To Be Snake Oil Special
TVBlog, Adam Buckman - Monday, December 8, 2014
If you really stopped and thought about it, you would have conclud ...
- Social Is Not A Media Channel, Says Dentsu As It Snaps Up Tempero
Around the Net In MAD London, Sean Hargrave - Friday, December 5, 2014
Dentsu Aegis says its acquisition of social media management agency Tempero ...
- Coca-Cola Looks For Digital And Social Shop in London
Around the Net In MAD London, Sean Hargrave - Friday, December 5, 2014
Coca-Cola is looking for an agency to handle digital and social advertisi ...
- Dentsu Aegis Agrees To Buy Social Shop Tempero
MAD, Steve McClellan - Thursday, December 4, 2014
The agency will become the European arm of ICUC, Dentsu Aegis Network ...
- Ogilvy & Mather and UPS Launched #WishesDelivered
Mediapsssst, Richard Whitman - Thursday, December 4, 2014
So not exactly an agency effort in and of itself, this team ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, December 5, 2014
Pizza Hut tracked an increase over 2,000% as a result of i ...
- CMOs Just Aren't That Social. Question Is, Why?
Social Media Insider, Catharine P. Taylor - Friday, December 5, 2014
There are plenty of things I've never understood about CMOs -- li ...
- Can Social Media Help the NYPD Fix Its Tarnished Image?
The Social Graf, Erik Sass - Friday, December 5, 2014
Long held up as a model for big city law enforcement ...
- Can Social Media Help NYPD Fix Its Tarnished Image?
The Social Graf, Erik Sass - Friday, December 5, 2014
Long held up as a model for big city law enforcement ...
- Social Agency of the Year: Big Spaceship
Agency of the Year, Liza Lentini - Tuesday, December 16, 2014
Michael Lebowitz, Founder and CEO of Big Spaceship, is clearly the opposi ...
- Facebook Extends Autoplay Video To App Install Ads
Around the Net In MAD London, Sean Hargrave - Thursday, December 4, 2014
Advertisers can now serve autoplay video promotions within Facebook's mobile apps ...
- Samsung Most Shared Tech Brand, Volkswagen Most Shared Carmaker
Around the Net In MAD London, Sean Hargrave - Thursday, December 4, 2014
Activia's La La La ad featuring Shakira has been named the mo ...
- Absolut Vodka Appoints AnalogFolk To Global Social Media Account
Around the Net In MAD London, Sean Hargrave - Thursday, December 4, 2014
Absolut Vodka has appointed AnalogFolk to manage its global social media activit ...
- Google And Facebook Set To Own More Than Half Of UK Digital Display Next Year
Around the Net In MAD London, Sean Hargrave - Thursday, December 4, 2014
Google and Facebook's domination of UK digital advertising has been underlined ...
- Facebook's Plan To Give The World A Web Connection
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, December 4, 2014
As Facebook settles into its second decade of existence, Time magazine’s L ...
- MRY Seeks Pitches Through Snapchat
MAD, Larissa Faw - Wednesday, December 3, 2014
Through the landing page, clients submit briefs for taglines, logos, and small-sca ...
- Retailers Plow Spending Into Social, Mobile
Marketing Daily, Sarah Mahoney - Wednesday, December 3, 2014
BDO reports that retailers are spending more on holiday marketing, with budge ...
- Splashing Gallons Of Paint On A Nano-Painted Leaf? Just Another Social Day At Nissan
Marketing Daily, Karl Greenberg - Wednesday, December 3, 2014
Says Scot Cottick, senior manager of social media marketing, "I think o ...
- Facebook TV Chatter Skews Female And Toward Scripted Programming
MoBlog, Steve Smith - Thursday, December 4, 2014
Facebook wants you to know that Twitter is not the only second-scre ...
- Facebook At Work: Stroke Of Genius Or Act of Desperation?
Performance Marketing Insider, Gord Hotchkiss - Thursday, December 4, 2014
So with the launching of Facebook at Work, Facebook wants to beco ...
- Facebook Teams With ESET To Combat Malware
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, December 3, 2014
In response to growing security concerns, Facebook on Wednesday announced a partnersh ...
- Sephora Fail-Wins with '#C*ntdown to Beauty'
The Social Graf, Erik Sass - Thursday, December 4, 2014
OK, I readily admit this is completely juvenile, and I'm sure someo ...
- Sony And Samsung Top Social Buzz For Black Friday
Around the Net In MAD London, Sean Hargrave - Wednesday, December 3, 2014
Sony has beaten technology rival Apple to become the most desired bra ...
- John Lewis Puts Social At Its Heart To Top Christmas Brand Index
Around the Net In MAD London, Sean Hargrave - Wednesday, December 3, 2014
John Lewis and Marks & Spencer's have retained their positions as t ...