- Good AI, Bad AI: Reaching Out To An Audience Of One
Email Insider, Ray Schultz - Thursday, January 4, 2024
Marketers have deployed AI for advertising (52%), social media (50), content marketi ...
- Baidu's Live Streaming Plans Fail To Materialize
MediaDailyNews, Laurie Sullivan - Wednesday, January 3, 2024
Baidu's $3.6 billion deal for Joyy's YY Live has expired three yea ...
- X Cuts Price Of Verified Organizations Basic Tier, Courts Small Businesses
MediaDailyNews, Colin Kirkland - Wednesday, January 3, 2024
X is now prioritizing small businesses in an effort to make ...
- Bud Light Drew Most Consumer Attention For Damage To Brand
Research Intelligencer, Rob Williams - Thursday, January 4, 2024
News coverage of the Bud Light firestorm received more than 11 milli ...
- X Stock Value Down 71% Since Musk's Takeover
MediaDailyNews, Colin Kirkland - Tuesday, January 2, 2024
Fidelity originally marked down the company's valuation in October. Media buyers' reallocat ...
- Nationwide CMO's Campaign To Keep A Positive Brand Identity
Data & Programmatic Insider, Laurie Sullivan - Tuesday, January 2, 2024
Listening to Ramon Jones, EVP/CMO of Nationwide Mutual Insurance Company, describe busines ...
- Judge Refuses To Block California Content Moderation Law
MediaDailyNews, Wendy Davis - Friday, December 29, 2023
A federal judge has rejected X Corp's request to block enforcement ...
- California Judge Denies X's Attempt To Bypass State's Content-Moderation Law
MediaDailyNews, Colin Kirkland - Friday, December 29, 2023
A federal judge has struck down X's attempt to bypass a social-med ...
- Younger Consumers Seek Social Bonds From Screen Time
Research Intelligencer, Rob Williams - Tuesday, January 2, 2024
The ease and immediacy of newer platforms, and the communities they facilitat ...
- Are 3D Anamorphic Billboards The Future? Q&A With BCN Visuals' Lina Maggi
MediaDailyNews, Colin Kirkland - Thursday, December 28, 2023
A study by BCN Visuals finds more than half of viewers a ...
- X Corp. Urges Judge To Allow Lawsuit Over Watchdog's Alleged 'Vigilantism'
MediaDailyNews, Wendy Davis - Thursday, December 28, 2023
An anti-hate speech organization engaged in "vigilantism" by allegedly scraping data fr ...
- LinkedIn Ad Prices Surge As Brands Reallocate Spending From X
MediaDailyNews, Colin Kirkland - Thursday, December 28, 2023
Prices of LinkedIn ads -- which are sold by auction and s ...
- Middle East Search Insiders Speak Out
Performance Marketing Insider, Laurie Sullivan - Friday, December 29, 2023
A group of search and technology experts in the Middle East launch ...
- Reddit Aims to Go Public, Although Ad Business Has Fallen Short
MediaDailyNews, Colin Kirkland - Tuesday, December 26, 2023
Reddit's underperforming ad revenue might be holding the company back from pla ...
- Senate Intel Committee Head Opposes Curbs On White House Contacts With Social Platforms
MediaDailyNews, Wendy Davis - Wednesday, December 27, 2023
"Foreign malign influence campaigns have grown in number, scope, and sophistication sin ...
- Social Media Generated $11B In Ad Sales Targeting U.S. Kids
MediaDailyNews, Laurie Sullivan - Wednesday, December 27, 2023
The Harvard report estimates YouTube generated the most ad-revenue profits - $959 ...
- YouTube Names Best-Performing Ads, Brand Strategies Of The Year
Marketing Daily, Colin Kirkland - Friday, December 22, 2023
Among YouTube's most popular brand strategies is tapping into longer-form videos, whi ...
- Verified Accounts, 'Community Notes' Perpetuate Misinformation On X, Study Finds
MediaDailyNews, Colin Kirkland - Thursday, December 21, 2023
New research shows the new verification system is proliferating misinformation on t ...
- X Undergoes Another Global Outage
MediaDailyNews, Colin Kirkland - Thursday, December 21, 2023
Thursday morning, X experienced a global outage for over an hour a ...
- Retail Media Networks Saw Highest Ad Growth On Black Friday
Research Intelligencer, Rob Williams - Friday, December 22, 2023
Ad spending on retail media networks nearly tripled on Black Friday. ...
- Report: Instagram Reels Outperformed All Branded Video Content On TikTok, Facebook
MediaDailyNews, Colin Kirkland - Wednesday, December 20, 2023
Instagram Reels outperformed TikTok clips, Facebook Reels and all other branded vid ...
- White House Asks Supreme Court To Lift Curbs On Contact With Social Platforms
MediaDailyNews, Wendy Davis - Wednesday, December 20, 2023
The Biden Administration is urging the Supreme Court to strike down ...
- X Amps Up Focus On Live Streaming With Tool For Content Creators
MediaDailyNews, Colin Kirkland - Tuesday, December 19, 2023
To amp up live streaming on X, it has announced a n ...
- New Jersey Mulls Restrictions On Teens' Social Media Use
MediaDailyNews, Wendy Davis - Tuesday, December 19, 2023
New Jersey lawmakers are considering a bill that would prohibit social med ...
- Digital Advertisers See Risky Content, Misinformation As Top 2024 Media Challenge
MediaDailyNews, Karlene Lukovitz - Wednesday, December 20, 2023
Most digital pros said they will prioritize social media and digital video/C ...
- Tech Industry Sues To Block Utah Social Media Restrictions
MediaDailyNews, Wendy Davis - Monday, December 18, 2023
NetChoice on Monday sued to block a Utah law that prohibits te ...
- Discord Threatens To Ban Users For Mistreatment Of Trans People
MediaDailyNews, Colin Kirkland - Friday, December 15, 2023
Discord updated its hateful conduct policy to protect transgender users from abu ...
- TikTok's Shopping Platform Is Most Popular With Gen Z
Research Intelligencer, Rob Williams - Monday, December 18, 2023
About a third of Gen Z consumers said they had either shopp ...
- Threads Officially Launches In The EU
MediaDailyNews, Colin Kirkland - Thursday, December 14, 2023
One day after Meta CEO Mark Zuckerberg announced it may be joini ...
- Strike A Chord: The Connection Between Music And Search
Performance Marketing Insider, Laurie Sullivan - Friday, December 15, 2023
Amy Rumpler, Basis Technologies SVP, search and social media services, talks abo ...