- Google Settles $39.9M Location Tracking Lawsuit
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 22, 2023
Google will pay Washington State nearly $40 million after being accused ...
- Google Prevails In Privacy Battle With Chrome Users
Digital News Daily, Wendy Davis - Wednesday, May 17, 2023
Google has defeated a privacy lawsuit brought by Chrome users who alleg ...
- Beyond Cookies And Identifiers, Advertisers Have Limited Awareness Of Options
Performance Marketing Insider, Laurie Sullivan - Friday, May 12, 2023
More than half of executives in a recent survey by IDC agre ...
- Meta Asks Judge To Dismiss Privacy Lawsuit Over Health Data
Digital News Daily, Wendy Davis - Tuesday, May 9, 2023
Meta Platforms is asking a judge to throw out a lawsuit ...
- Apple And Google Collaborate On First-Of-Its-Kind Unwanted Tracking Tech
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 2, 2023
Unlikely partners Apple and Google jointly submitted a proposal for industry specificati ...
- At 'Attention' For This Next TV Ad -- During A Writers' Strike
TV Watch, Wayne Friedman - Wednesday, May 3, 2023
Attention metrics help ensure that ads are in the top 10% ...
- Google Settles Battle With Android Users Over Geographic Tracking
Digital News Daily, Wendy Davis - Sunday, April 30, 2023
Google and smartphone users have reached a settlement of a class-action lawsu ...
- IAS, Lumen Research Form First-Of-A-Kind Collaboration To Measure Attention
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 1, 2023
IAS and Lumen Research believe the partnership will change the way digit ...
- Washington State Enacts Broad Health Privacy Law
PolicyBlog, Wendy Davis - Thursday, April 27, 2023
Washington Governor Jay Inslee on Thursday signed what may be the country ...
- AI Spy: Americans Are Against Use Of Technology In Hiring And Monitoring
Email Insider, Ray Schultz - Monday, April 24, 2023
Most consumers say they would not apply for a job in whi ...
- Oracle Can't Shake Advocates' Privacy Lawsuit
Digital News Daily, Wendy Davis - Tuesday, April 11, 2023
Three privacy advocates who brought a class-action complaint against Oracle can proce ...
- Meta Urges Judge To Toss 'Speculative' Privacy Claims Over In-App Browser
Digital News Daily, Wendy Davis - Friday, March 24, 2023
Meta says allegations that it tracks smartphone users through an in-app brows ...
- Goodlife's Great Digitized Delivery Truck Caper
The MediaPost Cases, Lisa Singer - Tuesday, April 18, 2023
Delivery trucks and buggies may have been the original OOH vehicle. Goodli ...
- It's Morning Again On Planet Earth
RTBlog, Joe Mandese - Monday, March 20, 2023
"The data clearly debunks the perception of globalization going into reverse gea ...
- Harder Times Shift Advertiser Focus From Harmful Content To Performance
MediaDailyNews, Joe Mandese - Tuesday, March 14, 2023
"My feeling is it's a blip and we'll see that stabilize ...
- Court Wants FTC Input On Children's Privacy Battle With YouTube
Digital News Daily, Wendy Davis - Thursday, March 9, 2023
A federal appeals court has asked the FTC to opine on wheth ...
- Few Online Merchants Send Branded Delivery Emails, Study Finds
Email Marketing Daily, Ray Schultz - Monday, March 6, 2023
Most emails link to the carrier tracking page, Shippo reports. ...
- Patreon Must Face Video Privacy Lawsuit
Digital News Daily, Wendy Davis - Tuesday, February 21, 2023
The subscription service Patreon can't shake claims that it violated a feder ...
- Google Interest-Based Android Ad Targeting Opens For Beta Tests
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 14, 2023
Google has begun to roll out the first Beta for its Priva ...
- Chamber Of Commerce Backs YouTube In Children's Privacy Fight
Digital News Daily, Wendy Davis - Saturday, February 11, 2023
The Chamber of Commerce is urging an appeals court to reconsider ...
- Survey Finds Many Americans Don't Understand Online Data Collection
PolicyBlog, Wendy Davis - Thursday, February 9, 2023
Privacy laws that require companies to obtain consumers' consent don't go f ...
- Lawmakers Signal Privacy Crackdown, Urge Probe Of Facebook Tracking Code
PolicyBlog, Wendy Davis - Thursday, February 2, 2023
"The American people deserve to know whose personal information was shared wi ...
- Consumers Prefer Generic Messages To Personalized Ones, Study Finds
Email Marketing Daily, Ray Schultz - Monday, January 30, 2023
Gen Z is least likely to provide personal details. And many shoppe ...
- 'Extremists' Aim To Wipe Out Ad Industry, IAB's Cohen Says
PolicyBlog, Wendy Davis - Thursday, January 26, 2023
"Washington D.C. leaders including Amy Klobuchar and Ted Cruz will throw o ...
- Apple Star From 'Ted Lasso' Touts iPhone Privacy Features In Ad
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 24, 2023
The star of Apple TV+'s famed Ted Lasso series highlights privacy featur ...
- Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D Environments
Digital News Daily, Colin Kirkland - Friday, January 20, 2023
Anuz says its technology measures ads in gaming environments in real-time, collecti ...
- Data Tracking Concerns Parents Most In U.S., Families Spend Most Time Online: Study
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 19, 2023
Data tracking and the role that big tech companies play online ...
- Intuit Mailchimp Offers New Multichannel Capability
Email Marketing Daily, Ray Schultz - Thursday, January 19, 2023
Mailchimp has unveiled a tool that offers one view for marketing campaig ...
- What Google Is Reportedly Doing With Sophisticated Tracking Technology
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 17, 2023
Google is working on a new Bluetooth tracking device to compete wi ...
- Google To Seek New Appeal In Children's Privacy Battle
Digital News Daily, Wendy Davis - Friday, January 6, 2023
Google will ask the 9th Circuit Court of Appeals to reconsider ...