- Mobile Video Advertising Is Irrelevant
Video Insider, Tod Sacerdoti - Thursday, September 23, 2010
I feel strongly that mobile video advertising is fundamentally irrelevant and wi ...
- Enpocket Founder Adds Mobile And Video To DataXu DSP Platform
Online Media Daily, Laurie Sullivan - Tuesday, September 21, 2010
DataXu launched Tuesday what CEO Mike Baker calls the next generation ...
- Reckitt Benckiser Buys Into Video Behavioral Ad Targeting
VidBlog, Steve Smith - Wednesday, September 22, 2010
Even in the seemingly bottomless pool of display inventory, behavioral targeting technologi ...
- Shaping Ads For Web-Connected TV
Around the Net In Media, Fern Siegel - Tuesday, September 21, 2010
Technology companies racing to deliver video to the living room over t ...
- Get The Most Out Of Online Video
Marketing Daily, Shane Steele - Tuesday, September 21, 2010
Combining data, insights and technology is essential for delivering video content ...
- Toyota Does Open-Mike For Camry, Corolla
Marketing Daily, Karl Greenberg - Monday, September 20, 2010
Toyota is launching a Web series as part of its AutoBiography soci ...
- ANA Sides With Video Game Publishers
Marketing Daily, Karl Greenberg - Monday, September 20, 2010
The brief, urging the U.S. Supreme Court to agree that California shou ...
- 'Sunday Night Football,' 'Fred' Deliver
MediaDailyNews, Wayne Friedman - Monday, September 20, 2010
Over the weekend, on the eve of the new broadcast TV seaso ...
- What Entertains Kids On Mobile
Online Media Daily, Laurie Sullivan - Monday, September 20, 2010
The majority of mobile entertainment devices used by parents and kids ho ...
- Get Me Creative! Repurposed Spots May Brand But Not Sell
VidBlog, Steve Smith - Tuesday, September 21, 2010
From the time streaming media became a serious business for advertising, ...
- Are We There Yet?
Video Insider, Karen Herman - Tuesday, September 21, 2010
In his Archive of American Television interview back in 1997, Hugh Down ...
- Report: Amazon After U.K. Movie-Renter
Around the Net In Online Marketing, Gavin O'Malley - Monday, September 20, 2010
Amazon has made a takeover offer for movie-rental firm Lovefilm, which valu ...
- Apple Ties Up With Program Guide Rovi
Around the Net In Online Marketing, Gavin O'Malley - Monday, September 20, 2010
Rovi, a developer of interactive program guides for TVs and set-tops, sa ...
- CBS Sports Uses iPad as A Sunday NFL TV Companion
VidBlog, Steve Smith - Monday, September 20, 2010
This is going to be a big week for what I ha ...
- Yahoo's Road To $10B In Revenues Will Have To Come Through Video
Video Insider, Ashkan Karbasfrooshan - Monday, September 20, 2010
In the past, we've looked at how YouTube can generate more reven ...
- AmEx Helps Moms Talk To Teens About Money
Marketing Daily, Tanya Gazdik - Thursday, September 16, 2010
American Express has partnered with iVillage to launch "The Talk," a multiplatfo ...
- Ford Gets Behind Super-Driver Block For Fiesta
Marketing Daily, Karl Greenberg - Thursday, September 16, 2010
Central to its efforts is rally racer and Internet phenom and businessm ...
- Hardee's Pulls Out Stops For 50th Birthday
Marketing Daily, - Thursday, September 16, 2010
The roster starts with a $50,000 giveaway on a "Wheel of Awesom ...
- Binaca Crowd Sources the Product Placement
VidBlog, Steve Smith - Friday, September 17, 2010
A decade ago people complained about it, but now product placement h ...
- Steve Jobs Played His Card
Video Insider, Michael Kokernak - Friday, September 17, 2010
When Steve Jobs previewed Apple TV, he demonstrated the "one-click" video pu ...
- 60 Minutes Goes Into 'Overtime'
Online Media Daily, - Wednesday, September 15, 2010
"60 Minutes" is introducing a new site featuring original, Web-only content th ...
- Weezer, Weezer Everywhere
VidBlog, Steve Smith - Wednesday, September 15, 2010
Why bother trying to win the viral ad video lottery with ...
- Magazine Video Growth Slows in 2Q
Around the Net In Media, Fern Siegel - Tuesday, September 14, 2010
After eight consecutive quarters of growth in its online video streams, magazi ...
- Video Views Surge On Newspaper Sites, Advertisers Take Notice
MediaDailyNews, Erik Sass - Tuesday, September 14, 2010
Video viewing on newspaper Web sites soared 65% in the second quarte ...
- The Search For Spock: How SEO Might Help Boeing Market Commercial Space Flights
SearchBlog, Laurie Sullivan - Wednesday, September 15, 2010
Space geeks listen up. It may sound a bit futuristic, but ...
- Piling on the Brands: Spike Lee, John Legend, Roots. AMEX, VEVO Go Live on YouTube
VidBlog, Steve Smith - Wednesday, September 15, 2010
Just in case there wasn't enough brand recognition in pairing AMEX wi ...
- Adler Takes Leadership Role At MediaLink
Online Media Daily, Gavin O'Malley - Monday, September 13, 2010
Time Warner communications exec Edward Adler is joining MediaLink as Senior Partne ...
- YouTube Streams Live
Online Media Daily, Laurie Sullivan - Monday, September 13, 2010
YouTube took another step forward Monday in preparation for launching a li ...
- GlideTV Offers Bigfoot Web-to-TV Interface
VidBlog, Steve Smith - Tuesday, September 14, 2010
I have to admit that I am not among the digerati w ...
- Accessible 'Avatar': The YouTube Generation Goes 3D
Video Insider, Nick Wilson - Tuesday, September 14, 2010
Over 40 million people saw "Avatar" in 3D at their local multiple ...