- 'Girls' Find Paris Hotels Via Partnership
Marketing Daily, Tanya Gazdik - Wednesday, April 28, 2010
"This creative quiz concept is allowing us to better ensure that o ...
- MSLO 1Q Revs Stabilize, Jazzed By Hallmark Deal
MediaDailyNews, Erik Sass - Wednesday, April 28, 2010
Martha Stewart Living Omnimedia said its publishing division's revenues were basically fl ...
- Everyday Green Living Solutions Help Build Consumer Trust
Marketing: Green, Terri Bennett - Wednesday, April 28, 2010
Consumers will only embrace sustainable solutions that make sense for them bas ...
- Dubuc To Helm Lifetime
MediaDailyNews, Erik Sass - Tuesday, April 27, 2010
Nancy Dubuc, the president and general manager of cable TV's History brand ...
- Just An Online Minute... Burgeoning Women's Networking Event Flings It For Spring At Armani/Ristorante
Just An Online Minute, Kelly Samardak - Thursday, April 22, 2010
Who knew there was a restaurant over Armani? Oh, excuse me, ...
- Study: Women Want Personalized Ads
Marketing Daily, Aaron Baar - Tuesday, April 20, 2010
It's a question men and marketers have been asking since time immemoria ...
- Sponsors Lace Up Shoes for N.Y. Half Marathon
Marketing Daily, - Thursday, April 15, 2010
Lady Speed Stick has signed on as the first-ever presenting sponsor ...
- Kim-Clark Depends On Male/Female Difference
Marketing Daily, Karl Greenberg - Thursday, April 15, 2010
"From a campaign perspective the thing we want to have come throu ...
- 'Keeping Up' With Kimberly-Clark's Kotex
Marketing Daily, Karl Greenberg - Wednesday, April 14, 2010
The effort involving the Kardashians, developed with Web publisher BuzzMedia, includes ...
- Tena Hires 'Grandma Luge' As Spokesperson
Marketing Daily, Tanya Gazdik - Monday, April 12, 2010
The campaign, with the tagline "Be Tenacious," includes a partnership with Healthywomen.or ...
- MSN Gets New 'Glo'
Around the Net In Media, Fern Siegel - Wednesday, April 7, 2010
The new "Glo" Web site, a highly stylized women's lifestyle destination th ...
- Women's Pro Soccer Launches Campaign
Marketing Daily, - Tuesday, April 6, 2010
The campaign, via Pereira & O'Dell, also includes TV, social media, o ...
- Annoyed With Retail Service, Women Are Buying Their Clothes Online
Engage:Boomers, Stephen Reily - Monday, April 5, 2010
These women are shopping, but rarely happily, and the suffering U.S. fashi ...
- P&G's Pantene Plans Reality TV-Style Ad
Marketing Daily, Karl Greenberg - Friday, April 2, 2010
Pantene's reality TV-style campaign will center on a real person, chosen throu ...