"As part of our strategy to step up our investment in our power brands, we're looking for new ways to engage with our consumers … Read the whole story

Despite lower double-digit ratings in the fall, Fox grabbed big double-digit percentage increases in national TV advertising sales from some key programming areas this … Read the whole story

Television stations are slowly growing their online/digital advertising businesses. Total digital advertising sales -- display and digital video -- amounted to $1.4 billion in … Read the whole story

Viacom grabbed double-digit increases for advertising for its domestic TV channels in its most recent fiscal first quarter -- but lost ground overall in … Read the whole story

Even before the Pittsburgh Steelers and the Green Bay Packers meet on the football field this Sunday, advertisers like Intuit and History Channel will … Read the whole story

For the full-year 2010, Time Warner overall posted a 6% revenue growth to $26.9 billion. Operating income was up 21% to $5.4 billion. Cable … Read the whole story

Despite declining ratings, CKX, the company that owns production rights to "American Idol," expressed satisfaction with the refashioned show and expects interest to build. … Read the whole story

Another third-party digital television video channel has started up with a heavy focus on international TV networks. Argyletv.com says it has a large database … Read the whole story

Has online video viewing reached a plateau? Well, while a full 66% of online video watchers report increasing their consumption over the past year, … Read the whole story

The campaign, developed by the NHL in consultation with global advertising agency Young & Rubicam, features a 30-second ad that has a camera panning … Read the whole story

"This is the network," the television commercial begins, "a living, breathing intelligence that's helping business rethink how to do business." Visuals show packages being … Read the whole story