TVBlog
by David Goetzl
Comcast has engaged in chicanery to avoid again being tabbed the "Worst Company in America." It encouraged its employees to rig a Consumerist.com vote - to take some power away … Read the whole story
by Wayne Friedman
Confirming many reports of a strong comeback, local broadcast stations had a big 23.5% rise in 2010 advertising revenue versus the previous year. Syndication … Read the whole story
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by Wayne Friedman
Broadcast ratings erosion continues to tug at the big networks -- down double-digit percentages, while cable networks are up slightly -- through roughly three-quarters … Read the whole story
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by Joe Mandese
A surprising behind-the-scenes drama unfolded on stage late Tuesday during a much-anticipated session of the Advertising Research Foundation's (ARF) annual Re:Think conference in New … Read the whole story
by Karl Greenberg
Phillips-Van Heusen's Izod brand, as well as Honda and Verizon, are among the brands activating against the centennial of the Indianapolis 500 race on … Read the whole story
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by David Goetzl
As it moves into the kids' upfront market, Cartoon Network said it will debut 13 animated series and a live-action comedy, "Level Up," over … Read the whole story
by Karl Greenberg
Americans who dream about having a Porsche in their garage don't have to envision leaving it there until the weekend. That's the message of … Read the whole story
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by David Goetzl
The Hub, the fledgling kids/family network from Discovery and Hasbro, will debut nine original new shows, including a limited series featuring an animated Warren … Read the whole story
by David Goetzl
Home Depot is launching a type of addressable advertising campaign on the Weather Channel. During breaks that could run between 30 seconds and 90 … Read the whole story
by Wayne Friedman
In a switch of their rerun modes, it was CBS' turn to rule the roost on Tuesday night over Fox. CBS' "NCIS" helped power … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Does one name and one brand always equal one "network"? Sounds like a lot for one person to handle. You might have put Oprah … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to Deloitte's fifth edition "State of the Media Democracy" survey, 71% of Americans still rate watching TV on any device among their favorite … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
Jo Holz is one of the leading researchers in the industry today. In addition to her work at NBC, Children's Television Workshop, iN DEMAND, … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
If the way Europeans treat paid digital content is any harbinger of where this model is going, U.S. TV executives may need to rethink … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Just in time for the mounting controversy over TV properties landing on every imaginable screen on every imaginable device, Adobe steps in to claim … Read the whole story