TVBlog
by David Goetzl
Roku founder Anthony Wood isn't exactly moving into the gaming arena with modest intentions. Speaking to USA Today, Wood said that giants Nintendo, Sony and Microsoft are losing juice, while … Read the whole story
by Wayne Friedman
In midday trading, CBS Corp.'s stock price sharply rose almost 3% to $27.71 -- after remarks from Les Moonves, its president and CEO, that … Read the whole story
by Karlene Lukovitz
The target audience for the brand is extremely well-defined: empty nesters age 45 to 54 with household incomes of $100,000-plus. "These are people whose … Read the whole story
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by David Goetzl
Fox has closed its upfront sales process, saying it achieved "significant growth" in both volume and pricing, but the network did not offer specific … Read the whole story
by David Goetzl
A renewed carriage agreement with Time Warner Cable will help TV Guide Network reach 80% penetration with a full-screen picture by the end of … Read the whole story
by Wayne Friedman
The late-night talk wars really hasn't been about Letterman, Leno or O'Brien in 2011 -- think Jon Stewart and Stephen Colbert. For the month … Read the whole story
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by David Goetzl
BlackArrow, the tech company facilitating ads in video-on-demand programming, says it has a product allowing for dynamic insertion of mid-roll ads. That has the … Read the whole story
by Wayne Friedman
If basic cable programmers are in fear of losing young customers due to soaring cable subscription prices, premium-priced pay television programmers could be at … Read the whole story
by Wayne Friedman
This year's NBA Finals may not have two storied franchises competing, but the first game between the Miami Heat and Dallas Mavericks showed strong … Read the whole story
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by David Goetzl
Roku, which allows users to connect the Internet to TVs, is bringing the 'Angry Birds' phenomenon to TV. The company will allow users to … Read the whole story
COMMENTARY
by Jane Clarke
This week we offer the specific terms and definitions for ad coding and tagging. As you will see, there are varying opinions of which … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
This year's TV upfront has its usual theme. The first network to do deals -- once again, Fox, as has been the case for … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
What will be the future of TV advertising in this ever-fragmenting media environment? An attempt was made to shed some light on this subject … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
PBS is just coming to the realization -- perhaps obvious to others -- that viewers move on quickly after TV shows have ended. PBS … Read the whole story