TVBlog
by David Goetzl
Perp walks and mug shots make for great video. But do they unethically alter the principle of innocent until proven guilty? TV executives may agree, but they can't forgo them … Read the whole story
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by Joe Mandese
If the opinions of strategic media planners are a leading indicator of future ad spending plans, then digital place-based media is poised for some … Read the whole story
by Aaron Baar
"In all of the surveys we've done, price comes in as the number one reason people don't buy 3DTVs," Retrevo.com's Andrew Eisner tells Marketing … Read the whole story
by Karlene Lukovitz
In one spot, "Something New," a woman prepares a meal with "perfectly seasoned," reduced-fat chicken sausage, as her inner voice reveals that the ulterior … Read the whole story
by Aaron Baar
In a television and online campaign, the company tells the stories of four notable African Americans it has dubbed "Iconic Achievers" and the ways … Read the whole story
by David Goetzl
ABC's new fall drama "Pan Am" could spur sales for a company that owns the intellectual property to the once-iconic airline. Pan Am Brands … Read the whole story
by Wayne Friedman
Consumers may be as nonplussed about Internet-connected TVs as they are about 3D TVs. A new study suggests a majority of consumers, 62%, are … Read the whole story
by Erik Sass
When it comes to crime dramas, you can't get more engaged than actually helping to solve the crime. That's what TNT is inviting passers-by … Read the whole story
COMMENTARY
by Bill Wise
In case you needed further evidence that TV metrics need an update, look no further than Tweet Week. The event, which took place this … Read the whole story
COMMENTARY
by Gary Holmes
Last night's TV ratings: probably the easiest and most common story for a media reporter to write. The piece will say that a particular … Read the whole story
COMMENTARY
by David Goetzl
Last month, CBS CEO Leslie Moonves suggested the first episode of the refashioned "Two and a Half Men," now starring Ashton Kutcher, would deliver … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Local television and radio broadcasting contributes 7% of the nation's Gross Domestic Product, or $1.17 trillion annually, as well as 2.52 million jobs attributable … Read the whole story
COMMENTARY
by Bob DeSena
Before we all get cranky at the end of this piece, let's understand that I'm asking the question, not providing the answer. Or at … Read the whole story
COMMENTARY
by Joe Mandese
Fox News normally doesn't have any trouble making news in the mainstream media, but it was a hacker attack on the network's Twitter feed, … Read the whole story