You know the economy is bad when people actually begin to care about the news. But Americans' vote with their pocketbooks and the resurgence in TV news viewing clearly is … Read the whole story
Daimler AG's Smart division, which makes ultra-diminutive cars with room for two, is launching new advertising and grassroots efforts. On Oct. 17, Smart will … Read the whole story
Owners of Hulu, the premium TV site, say it is now not selling the digital video service. Hulu CEO Jason Kilar has said Hulu … Read the whole story
For TV networks, NFL football continues to be the steady and valuable performer among viewers and advertisers, according to new research. Read the whole story
The stock market may be serious business, especially these days, but CNBC is bringing some levity to it in a new on-air campaign. Included … Read the whole story
China is a huge, lucrative media marketplace. A new study by Starcom MediaVest Group, the Publicis media agency network, reveals that Chinese consumers spend … Read the whole story
Even before the owners of Hulu said they wouldn't sell the business last week, a top Wall Street analyst was suggesting a sale would … Read the whole story
Syfy's fifth annual Digital Press Tour this week reinforced what regular attendees of this confab have known for years: It is one of the … Read the whole story
I was recently asked what next year has in store for the media advertising industry. Predicting the future is a fool's errand, but my … Read the whole story