TVBlog
by David Goetzl
Obviously, cable and satellite operators have no interest in encouraging cord-cutting. Sure, they say there's not much evidence of any groundswell now and they aren't concerned about one coming.
Nonetheless, … Read the whole story
by Karlene Lukovitz
Sprite is rolling out a new global campaign that uses a visual camouflage metaphor to convey that the soft drink brand is a way … Read the whole story
by Karl Greenberg
The point of the new integrated campaign for the Santa Monica, Calif.-based company is that real people (albeit people with cars for heads) do … Read the whole story
by Tanya Gazdik
The 30-second commercial opens with beautiful aerial photography of the Castle Stuart course where the Scottish Open will be played next week and then … Read the whole story
by Karl Greenberg
The vehicle rolls into dealerships over the summer in tandem with the new ad push, "How to Change Cars Forever." The TV, digital, in-cinema, … Read the whole story
by Aaron Baar
One of the survivors of the early dot-com era (in name, at least), Art.com is looking to reintroduce itself to consumers via a new … Read the whole story
by David Goetzl
Telemundo, which is teeing up a kids' version of "The Voice," has completed its upfront deal-making with volume up in the 20% range and … Read the whole story
by Wendy Davis
Village Voice Media came under additional pressure over its adult listings on Monday, when the social service organization FAIR girls unveiled an ad campaign … Read the whole story
COMMENTARY
by Joe Mandese
First Andy Taylor, now Quinton McHale. In the span of less than a week, television has lost two of its most indelible performers, and … Read the whole story
COMMENTARY
by Eric Korsh
Netflix' recent announcement about surpassing one billion hours of streamed content in June inspired a host of good articles about the future of content … Read the whole story