TVBlog
While prepping for a potential impasse in a carriage dispute with Hearst Television impacting markets such as Cincinnati, Time Warner Cable (TWC) looked to London as it crafted its strategy. … Read the whole story
At a time when networks are starting to ramp up campaigns for new fall shows, Arbitron is launching a measurement tool looking to link … Read the whole story
Aegis Group's Carat has struck a deal for one of the first product-placement deals on commercial TV in the UK. The agreement is with … Read the whole story
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The recent death of Andrew Sarris recalls a time when film criticism really mattered -- while simultaneously reminding us there has never been a … Read the whole story
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TV advertising may still command billions of dollars each year, but its growth will be largely flat over the next few years. So marketers … Read the whole story
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When we launched "TV Watch" eight years ago, the mission was to watch the people who watch TV: not consumers, per se, but the … Read the whole story
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Negative campaigning reached a new low over the weekend on ABC's "This Week" thanks to Louisiana Governor Bobby Jindal. Taking on the narrative about … Read the whole story
