TVBlog
Time Warner Cable (TWC) has seized on a sound bite a trapped Hearst CEO David Barrett made before Congress in late June as TWC and Hearst are locked in a … Read the whole story
The Coalition for Innovative Media Measurement (CIMM), a trade group created by Madison Avenue and big media companies to research and develop better methods … Read the whole story
LAGUNA NIGUEL, CA - If content truly is king, then be prepared for Madison Avenue's brand-generated content to be held for a $3 billion … Read the whole story
LAGUNA NIGUEL, CA --The Media Rating Council has emerged as the ad industry's central entity for coordinating and executing the main components of Madison … Read the whole story
LAGUNA NIGUEL, CA -- In a surprising development, Association of National Advertisers chief Bob Liodice used his opening remarks Monday morning at the ANA's … Read the whole story
If they gave automotive brands a Green Card, Fiat would be the latest to get one. The sibling brand of Chrysler LLC is making … Read the whole story
Two-screen viewing has taken hold. More than half (52%) of adult cell phone owners now use their devices for diversion, engagement or to connect … Read the whole story
Honda is back to summer antics with another humorous inventory clearance campaign leading up to its traditional fourth-quarter portfolio recharge. The campaign uses Hollywood … Read the whole story
A mid-July Sunday night brought back the long-awaited return of AMC's "Breaking Bad" to higher levels in season five versus the previous year. The … Read the whole story
A Maine U.S. senator has written a rather benign letter to the heads of Time Warner Cable and the Hearst station group encouraging them … Read the whole story
BSkyB, News Corp's UK-based pay TV operator, is set to challenge the likes of Netflix and LoveFilm with a new streaming TV service that … Read the whole story
The insurance giant is moving away from what "a yuk and a phone number" approach embodied by the "World's Greatest Spokesperson" to a more … Read the whole story
- COMMENTARY
MSNBC.com will turn into NBCNews.com. For anyone with a long enough memory in the media business, that means you can forget about what the … Read the whole story
- COMMENTARY
Jerry Seinfeld wants to give us a coffee break from our usual TV menu by starting a Web-based series,"Comedians in Cars Getting Coffee," on … Read the whole story
