TVBlog
How quixotic is this? A cable executive wants Republicans and Democrats, who can't agree on whether the grass is green, to take the lead in forging an extraordinary compromise in … Read the whole story
Nielsen's overhaul of its local measurement service with set-top-box data and a new code reader will begin rolling out late this year in the … Read the whole story
Nationwide Insurance is launching an integrated national marketing campaign July 27 featuring the voice of actress Julia Roberts. While past Nationwide Insurance campaigns have … Read the whole story
The Academy of Televison Arts & Sciences nominated five TV commercials for an Emmy. Included in the mix is Wieden + Kennedy's high-profile and … Read the whole story
A slew of Hearst-owned stations were restored in Time Warner Cable homes late Thursday, bringing an end to a standoff that began July 10. … Read the whole story
TVB, the trade group that looks to encourage advertising at local stations, has tapped Madison Avenue veteran Stacey Lynn Schulman to serve as its … Read the whole story
While desired apps for new smart TV come from the most popular online destinations, such as Netflix, YouTube and Facebook, many consumers are still … Read the whole story
A new Wall Street report suggests Netflix will lower its forecast of adding 7 million, but is positive on its second-quarter results, due next … Read the whole story
TNT said the final episodes of "The Closer" will have Lincoln and Hershey as top-line sponsors as the series, which has transformed TNT, gets … Read the whole story
A television commercial in the campaign depicts the wonder and potential a tablet can open up for children. A boy walks down a country … Read the whole story
Out to Launch reported on July 18 that TBWA/Chiat/Day Los Angeles created a TV campaign for Nissan promoting the redesigned Altima. Check out the … Read the whole story
- COMMENTARY
Which one is the bigger television story this week: the announcement of the nominees for the 64th Annual Primetime Emmy Awards, or the latest … Read the whole story
- COMMENTARY
The TV upfront business came in more or less as predicted, with modest price increases for national players. Now comes the usual next mystery: … Read the whole story
- COMMENTARY
No wonder television networks are wringing their hands over their social TV strategies. With the news from Pew this week that nearly half of … Read the whole story
