Television News Daily
Monday, July 30, 2012
  • CBS Touts Strong Year, Scripted Lineup

    Creatively and financially, CBS believes it has had a strong 2011-2012 season. Nina Tassler, president of CBS Entertainment, says the network was No. 1 … Read the whole story

  • New Campaign Focuses On New Cars

    Kelley Blue Book ( is launching its first ever consumer marketing campaign, "Projections," to tell the world that it has a raft of tools … Read the whole story

  • Enterprise Debuts Spot During Olympics

    The spot, which focuses more on patriotism and less on the sports aspect, will run on NBC over the duration of the event, including … Read the whole story

  • Celebrities Make Phone Cases Fashionable

    This September, Case-Mate, which makes covers for all sorts of electronic devices, will launch an advertising campaign highlighting how matching the right cover for … Read the whole story

  • GPS Fails at Olympics, Twitter Blamed

    The [International Olympic Committee] says social media users helped cause problems for traditional broadcasters during the first big event of the London Olympics. Because … Read the whole story

  • Second Screen Saves Opening Ceremony

    As the nurses danced and the Voldemort blow-up doll ascended, I knew I needed some form of validation for my pain. These are the … Read the whole story

  • Five Stories That Remind Us How Quickly Things Are Changing These Days

    Dear social media gurus, I get it: if you ran NBC, you'd program the Olympics differently, everything would be live on television and online, … Read the whole story

  • With Online Video Series, No Appointments Necessary

    What happened to appointment television? Some say your DVR, laptop, and tablet now make all the appointments. But Paul Lee, president of ABC Entertainment, … Read the whole story