TVBlog
by David Goetzl
With just the scent of a new initiative, Apple can fascinate people throughout the entertainment business. It's remarkable. So, of course, the Wall Street Journal report that the company is … Read the whole story
by Karlene Lukovitz
Kraft Foods' Triscuit is looking to drive greater use of the crackers for simple, everyday snacking (as opposed to use with toppings) with a … Read the whole story
by David Goetzl
The Sinclair group has reached an agreement in principle with Dish Network, avoiding the blackout of 70 stations carried by the satellite operator. Read the whole story
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by Wayne Friedman
There will be no TV advertising on Sept. 11 from the presidential candidates, to honor the victims of the attacks in 2001. They will … Read the whole story
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by David Goetzl
Many industry technophobes believe handheld devices will eventually replace the remote traditional control and British satellite operator Sky has launched a service where the … Read the whole story
by Erik Sass
The Ad Council has joined forces with dental health organizations, ad agencies and children's media for a new public service campaign highlighting the importance … Read the whole story
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by David Goetzl
British satellite operator Sky has launched a service where an iPad app can change channels, as well as pausing and rewinding with taps on … Read the whole story
by Tanya Gazdik
After plunging off a bridge to his presumed demise in January, the Priceline Negotiator played by actor William Shatner, has been found alive in … Read the whole story
by Karlene Lukovitz
The design, to begin appearing on Diet Coke products as of Sept. 1, was created by S.F.-based agency Turner Duckworth. It features a section … Read the whole story
by Ross Fadner
Apple Inc. has been talking with some of the biggest U.S. cable operators, including Time Warner Cable, about teaming up for a new device … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Programmers look to keep the reality-show mystique going at all costs, if not for viewers, then perhaps for participants -- who may not be … Read the whole story
COMMENTARY
by John R. Osborn, Op-Ed Contributor
The "golden age" of television (1950s and 1960s) offered limited offerings (and channels) of high-rated programs easy for viewers to find. Consumers now have … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
We TV viewers hate to lose big, beloved TV characters -- and we seemingly want the same from our TV marketers and their characters. … Read the whole story