TVBlog
by David Goetzl
Network executives feel that day-after ratings hurt their image because they don't take into account DVR-juiced viewing that happens in the following days. They want the focus to shift to … Read the whole story
by David Goetzl
By one metric, newly acquired Los Angeles Lakers point guard Steve Nash has the greatest potential among NBA players as an endorser, according to … Read the whole story
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by David Goetzl
TiVo CEO Tom Rogers said Thursday he expects Tim Tebow to spark "some real chatter about our uniqueness." TiVo recently hired the New York … Read the whole story
by Wayne Friedman
Although still losing ground, Nickelodeon narrowed its ratings declines in the key November demo versus previous periods. At the same time, other big kids … Read the whole story
by Wayne Friedman
DVRs have now made it into the majority of U.S. TV homes that have a multichannel programming service from a cable, satellite or telco … Read the whole story
by Wayne Friedman
Speaking strongly to its core -- sometimes eccentric -- viewers, the Golf Channel has started up a new brand campaign with the theme: "We … Read the whole story
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by Steve McClellan
If the politician's "fiscal cliff" isn't addressed, Pivotal worries the fall could result in a $9 billion revenue loss to media companies. Read the whole story
by Karlene Lukovitz
The campaign produced a sales uptick at the Denver-based restaurants, according to John LeBel, who is VP of Anthony's Pizza & Pasta International (the … Read the whole story
by Aaron Baar
The personal pod coffeemakers are nice, but when it comes to personalization, they leave something to be desired. Specifically, a customer only has the … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
TV news gatherers might look to get to a higher level. We are talking drones. But don't call it spying. Read the whole story
COMMENTARY
by Ed Martin
When it comes to commercials, does placement matter anymore? That was the first thing I thought of at a key moment during the last … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Google's new high speed network in Kansas City seems to have lit a fire under Time Warner Cable. This week, the cable giant rolled … Read the whole story
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by Joe Mandese
Nielsen disclosed more about the magnitude of Superstorm Sandy on national and local TV ratings during a "recovery plan" briefing with clients Tuesday morning, … Read the whole story