Current scatter TV pricing for CBS is at mid-to-high teens percentage price increases over the upfront deals the network struck in June 2012. CBS' … Read the whole story

Time Warner CEO Jeff Bewkes does not expect any deviation from the traditional cable bundle and an emphasis on an a la carte model. … Read the whole story

Of all those who own tablets, fully 40% of men and women use them at least once during the day while watching TV. An … Read the whole story

Scripps Networks chief executive Ken Lowe said the company feels the Travel Channel is "probably our single biggest opportunity" in terms of growth over … Read the whole story

Bob Barocci, the Madison Avenue vet who has overseen the ad industry's Advertising Research Foundation during one of the most tumultuous periods impacting media … Read the whole story

In a study last year, mobile advertising and analytics firm Flurry indicated that daily time spent with mobile apps exceeded that spent on the … Read the whole story

"The Victoria's Secret Fashion Show," now an early annual December event, pulled in a big Nielsen 3.5 rating/10 share, while "Rudolph the Red Nosed … Read the whole story

For the chain, the exposure on the one-hour program will provide a prime opportunity to get the word out about its revamped menu, which … Read the whole story

The considerable amount of enthusiasm for Social TV is possibly only matched by the desire to know more about what is actually going on. Read the whole story