TVBlog
by David Goetzl
Top executives at large media companies routinely indicate to investors that a big chunk of their programming is taking place off the traditional TV set and not being measured by … Read the whole story
by Wayne Friedman
The TVB, the TV stations' advertising marketing group, says TV continues to be the best driver of automotive marketers -- and local TV stations … Read the whole story
by Gavin O'Malley
Expanding its reach upward, YouTube this week entered into a high-flying distribution deal with Virgin America. Beginning Dec. 15, selections from YouTube's new batch … Read the whole story
by David Goetzl
Hearst Television top executive David Barrett gave another indication Thursday that Jordan Wertlieb -- who also once served as general manager of Baltimore's WBAL … Read the whole story
by Wayne Friedman
In keeping with its relatively consistent programming strategy -- much beloved by many TV advertisers -- CBS is making few changes to its midseason … Read the whole story
by Karl Greenberg
Old Navy has gotten a lot of attention for its seasonal TV campaign featuring "The Griswolds," but there are some under-the-wire digital happenings aligned … Read the whole story
by Karl Greenberg
It appears to be a slot in the pump through which a slightly crazed guy is peering, speakeasy-style. He has taken up residence in … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
A lot has been made about so-called "native" advertising, especially in the digital space. But what about on television? Read the whole story
COMMENTARY
by Ed Martin
The next few weeks will bring with them a cavalcade of 10-best lists from TV critics across the media landscape. Before all that excitement … Read the whole story