TVBlog
by David Goetzl
Plenty in Britain are determined not to forsake tradition. Yet, the monarchy seems more modern than some of these people. At least 13,000 homes across the United Kingdom still use … Read the whole story
by Karlene Lukovitz
Wonderful Pistachios originally planned to run two different, 15-second ads, but changed its strategy because the Psy creative, directed by Grammy Award-winning director Mathew … Read the whole story
by Wayne Friedman
Paul Lee, president of ABC Entertainment Group, was disappointed in the network's lack of breakout hits in the fall, but very happy with "Nashville," … Read the whole story
by David Goetzl
ESPN landed the pole position in one survey of advertising decision-makers who suggested they intend to spend more on the sports network, appreciate its … Read the whole story
by Wayne Friedman
Nielsen says nearly half of the 18-24 viewers grab their smartphones at least once a day while watching TV. Read the whole story
by Wayne Friedman
Boosted by heavy marketing -- including some big on-air promotion during ESPN's high-rated BCS Championship game on Monday night -- ABC's "Jimmy Kimmel Live" … Read the whole story
by Aaron Baar
Complementing the state's national "In a word: Arizona" tourism effort, the campaign is targeted at travelers in Chicago, Denver and Minneapolis, which are a … Read the whole story
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by David Goetzl
Time Warner Cable turned to a football star last year seeking a brand lift, and is taking a swing with a golfer moving into … Read the whole story
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by Joe Mandese
The depiction of violence in the media is a greater concern than "easy access to guns," according to a national study surveying parents on … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Is Dish Network making a peace offering to marketers, possibly leading to a more valuable real-time ad buying service? The AutoHop feature in Dish's … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Barry Diller's cord-cutting service Aereo is fighting for its life in court. But not even the threat that the Second Circuit Court of Appeals … Read the whole story
COMMENTARY
by John R. Osborn, Op-Ed Contributor
There has always been an unnamed conflict of interest within the historic television business model, because a program's ratings stand in as a surrogate … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Maybe you don't want to do everything with your TV. Perhaps you don't want to tweet through your TV, share photographs through your TV, … Read the whole story