TVBlog
by David Goetzl
Networks and by extension their affiliates might be mad enough at Dish Network to refuse any of its ads, not just the ones backing its Hopper DVR functionality that automatically … Read the whole story
by Aaron Baar
In a preview to an ad scheduled to appear during the football game to be played Sunday between the NFC and AFC champions, Samsung … Read the whole story
by Karl Greenberg
Jimmy Fallon also played a role when he hosted the initial pitch for tweets, asking his social-media fan base to write (in 140 characters) … Read the whole story
by Carrie Cummings
The camera marketer has settled on nine local markets to air its ads during the game. Viewers in New York, Los Angeles, San Francisco, … Read the whole story
by David Goetzl
Despite the prospect of more TV money, NFL Commissioner Roger Goodell indicated Friday that the league has no plans to expand to a 16-game … Read the whole story
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by Wayne Friedman
National TV media cost company SQAD says -- through an independent audit -- that its NetCosts service database now includes nearly 50% of all … Read the whole story
by Wayne Friedman
Get ready to throw out your HDTVs -- in a few years. Those new 4K TVs are estimated to be in consumers' hands by … Read the whole story
by Karlene Lukovitz
The campaign's kickoff includes a partnership with "The Chew," ABC's daytime food talk show. During February, the show will feature weekly segments in which … Read the whole story
COMMENTARY
by Ed Martin
It's been rather a sleepy midseason, hasn't it? Remember when the annual winter returns of "24" and "Lost" -- not to mention "The Sopranos" … Read the whole story
COMMENTARY
by Joe Mandese
"WTF!" That was my first reaction when I learned that Al Gore and his partner Joel Hyatt had agreed to sell Current TV to … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Everyone wants a piece of the TV pie, even supposedly "amateur" NCAA athletes. Would this make them professional athletes? Guess so. Yes, everyone on … Read the whole story
COMMENTARY
by Christopher Hansen
Real-time bidding has become so entrenched in online media buying that it's hard to believe this market was nonexistent two years ago. Marketers have … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
According to TDG, the tablet explosion will have a major effect on TV viewing in coming years as the amount of video viewed on … Read the whole story