TVBlog
It won't be long before the media industry gets a sense of the government's stance on the proposed Nielsen-Arbitron merger that promises to have a resounding impact on media measurement. … Read the whole story
In a new survey on back-to-school spending trends, consulting giant Deloitte says that while shoppers are considerably more optimistic about their family finances, they're … Read the whole story
CBS and Time Warner Cable agreed early Tuesday to keep talking and prevent a blackout of CBS stations in New York, Los Angeles and … Read the whole story
A majority of TV influence/recommendations comes from "word-of-mouth" face-to-face conversations, with digital social media taking a back seat. CBS Corp. Chief Research Officer David … Read the whole story
CBS may have won the highly visible 18-49 viewing crown among all broadcasters last season -- but that doesn't mean it has abandoned its … Read the whole story
Martha Stewart Living Omnimedia reported that revenues fell 11.9% from $47.9 million in the second quarter of 2012 to $42.2 million in the second … Read the whole story
Esurance is rolling out another tennis-focused marketing campaign including a TV spot. The spot, called "Tennis for the Modern World," features the world's #1 … Read the whole story
With its big NBA post-season package of games coming in the summertime period, ABC ranks first in all key viewing categories so far this … Read the whole story
As seismic healthcare and demographic changes swirl through the U.S., drug retailers are looking to get a bigger share of spending, with both RiteAid … Read the whole story
Demonstrating just how significant a development the merger of Publicis and Omnicom is for the overall media industry, it was the lead question posed … Read the whole story
- COMMENTARY
What went wrong with "Arrested Development"? Why was one of the most widely anticipated shows of the year such a dud -- its inexplicable … Read the whole story
- COMMENTARY
Google made some impressive basic decisions in designing Chromecast, which puts almost all of the power and innovative possibilities into the hands of a … Read the whole story
- COMMENTARY
Time was when looking for media leverage meant one thing: looking for the best pricing on TV. Turns out the announced merger of Publicis … Read the whole story
