TVBlog
by Ed Martin
It's been a challenging fall for the broadcast networks. Not that all the news during the first three weeks of the 2013-14 season has been bad; but other than "The … Read the whole story
by Wendy Davis
Siding with Aereo, a federal judge has rejected Hearst's request to shutter the streaming video service. U.S. District Court Judge Nathaniel Gorton in Boston … Read the whole story
by Wayne Friedman
Real-time TV viewing and social media interactions are growing -- but still a small piece of overall U.S. TV viewership. Around 15% to 17% … Read the whole story
by Wayne Friedman
As Twitter activity about TV continues to climb, saturation can occur. While a Nielsen report says the TV-related tweets are rising, "the ratio of … Read the whole story
by Sarah Mahoney
New research from Duke University's Fuqua School of Business finds that as long as a brand's personality stands out from the other ads it … Read the whole story
by Aaron Baar
"This brand likes to do things differently, and shake things up," Peter DeLuca, T-Mobile's senior vice president of brand and advertising, tells Marketing Daily. … Read the whole story
-
by Steve McClellan
The TV audience research company said Thursday that Judge Shira Scheindlin's ruling last week dismissing many of its charges in a suit against WPP's … Read the whole story
-
by Amy Corr
Big brother is watching in the “Break Room” at a TWIX factory, so choose your side wisely. Inside the Left TWIX Factory break room … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
DreamWorks Animation CEO Jeffrey Katzenberg says "Bad" -- or at least its concluding episodes -- could have yielded a different sort of TV financial … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
John Malone, chairman/CEO of Liberty Media and legendary cable TV operating executive, sees cable operators missing the boat on new digital businesses -- everything … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
A new survey of 4,000 consumers by The New York Times discloses 34% of Millennials say they watch no broadcast TV at all or … Read the whole story
COMMENTARY
by Doug Chavez, Columnist
I bet if you could see the office windows at Twitter for its M&A and business development team, you would see the proverbial midnight … Read the whole story
COMMENTARY
by Bryan House
Fall is a season of many things: football, apple picking, playoff baseball and, perhaps most exciting for some, the kick off to a new … Read the whole story