TVBlog
by Ed Martin
The most interesting news in the television business yesterday had nothing whatsoever to do with any of the new season's new shows or anything happening on cable. It was CBS' … Read the whole story
by Wayne Friedman
Nielsen Holdings N.V.'s fiscal third-quarter earnings rose by nearly 30% -- but analysts were expecting more. Nielsen's stock was down as much as 5% … Read the whole story
by Joe Mandese
In what appears to be a significant shift in the criteria they use for valuing the media companies they do business with, ad executives … Read the whole story
by Wayne Friedman
Live streaming of local games is coming to the NBA -- free to paying TV cable customers -- making it the first major U.S.-based … Read the whole story
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by Steve McClellan
\In its first multi-network campaign for an advertiser, the Digital Place-based Advertising Association teamed with Tri State Ford in the New York market for … Read the whole story
by Wayne Friedman
While the average TV viewership of the World Series has drifted lower over the last few years, national TV ad dollars have remained fairly … Read the whole story
by Sarah Mahoney
A new survey from Deloitte shows that for the first time, American consumers say the Internet is their most likely destination for Christmas shopping, … Read the whole story
by Erik Sass
More deals in broadcast and Internet radio ensued this week, with an advertising representation sales agreement between AdLarge Media and Envision Radio Networks, and … Read the whole story
by Sarah Mahoney
The TV spots star a busload of kids -- almost 100, selected from New York City charity groups -- who think they're stuck on … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Listen up, TV set manufacturers: Make all the 4K equipment you want, both for industry and consumers, but networks and content providers might not … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
New research from Akamai Technologies says that mid-roll ads stand the best chance of being seen to completion, but obviously those can't be very … Read the whole story
COMMENTARY
by Stephanie Azzarone, Op-Ed Contributor
Back in June, I posted an Engage:Moms article citing a survey we had done about dads' role in household purchasing decisions. Based on our … Read the whole story