TVBlog
by Ed Martin
Just when critics and other industry observers think they understand television, a puzzle like the one Showtime's "Homeland" is at the center of comes along and forces them to re-evaluate … Read the whole story
by Wayne Friedman
Comcast's NBCUniversal had modest financial gains for its third quarter, with overall revenue decreasing 14.2% to $5.9 billion. Taking out the London Olympics' $1.2 … Read the whole story
by Laurie Sullivan
Mass Relevance and Klout have formed a partnership allowing broadcast networks to integrate tweets into television shows, and publishers on Web landing pages supporting … Read the whole story
-
by Amy Corr
If there’s one theme in advertising lately, it’s zombies. And I’m not complaining one bit. The latest ad promotes The Hoosier Lottery and its … Read the whole story
by Karl Greenberg
The first ad, in 60- and 30-second versions, acts like a '70s-style TV-series episode introduction, with Blake Griffin and Jack McBrayer zip lining, chasing, … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
It wasn't that long ago that USA Network's "White Collar" characters could be seen pitching viewers the Ford Focus -- both with in-show product … Read the whole story
COMMENTARY
by Ted May
At first it seems obvious. The real benefit of the second screen will be seen in the historic codependency between television and eating. The … Read the whole story
COMMENTARY
by Ranvir Gujral
Nielsen recently announced their latest product, Twitter TV Ratings, as a way of measuring television success and viral-ness. Why? Because where and when people … Read the whole story