by Wayne Friedman
Scripps Networks Interactive had modest advertising growth during its third-quarter reporting period. Its networks -- including Food Network, HGTV, and Cooking Channel -- posted … Read the whole story
by Wayne Friedman
TV Talk, a new television-program focused podcast producer, has inked a deal to create a station on Clear Channel's iHeartRadio digital radio service. TV … Read the whole story
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by Wayne Friedman
CBS Corp. says third-quarter advertising revenue for the CBS Television Network grew 13% -- with some continued strong ad sales activity for the fourth … Read the whole story
by Wayne Friedman
AMC Networks' strong programming led by "Breaking Bad" and "The Walking Dead" helped the company witness soaring advertising revenue during its third-quarter reporting period. … Read the whole story
by Wayne Friedman
Walt Disney Co. is witnessing some improving TV advertising sales -- but not big gains. For its fiscal fourth-quarter reporting period ending September 28th, … Read the whole story
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by Thom Forbes
Remember 1994? "Forrest Gump" and the "The Lion King" and were raking in the big bucks at the box office, VHS tapes were state-of-the-art … Read the whole story
by Joe Mandese
David Calhoun, who has been described as "Nielsen's $78 Million CEO" for the value of his personal compensation package, is stepping down from that … Read the whole story
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by Amy Corr
Don’t get your panties in a bunch; it will ruin your day. Fruit of the Loom launched “Start Happy,” a TV campaign that’s light-hearted … Read the whole story
by Karlene Lukovitz
The concept of the campaign, developed by Vitro, is to highlight Wild Turkey's own "untamed spirit" in the context of the stories of five … Read the whole story
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by Amy Corr
Ron Burgundy promotes entire line of Dodge vehicles. Best Buy breaks out celebs for holiday campaign. Let's launch! Read the whole story
by Joe Mandese
SQAD, which began life in the 1970s as a local TV and radio pricing database called Spot Quotations And Data, must've gotten the right … Read the whole story
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by Fern Siegel
Tribune Company has named Richard Cusick as general manager of Tribune Media Services. Cusick will be responsible for strategic planning, operations management and sales … Read the whole story
by Fern Siegel
John B. Penney has been upped to chief strategy officer for Starz, LLC. He previously worked for CEO Chris Albrecht at HBO. Previously, he … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
You may wonder what is akin to "native" advertising in the TV world. You might point to infomercials or branded entertainment activities in any … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Second-screen companies will have to consolidate both to end the market clutter and to offer a credible, scaled alternative to Twitter, the de facto … Read the whole story
COMMENTARY
by Joe Mandese
The burgeoning audience-based TV/video ad marketplace has a name and some scope now thanks to a marketplace analysis conducted by long-time media industry economist, … Read the whole story
COMMENTARY
by Mike Sheehan
We live in a choice-based world, as digital and mobile platforms have given people the power to choose when, where and how they consume … Read the whole story