TVBlog
by Ed Martin
The news that Yahoo has committed to fresh episodes of the cult success "Community" -- the average audience of which these last few seasons on NBC was likely smaller than … Read the whole story
by Wayne Friedman
Boosted by its over-achieving U.S. soccer team, ESPN's World Cup ratings are now up 44% in viewership versus the previous 2010 event. Through 56 … Read the whole story
by Wayne Friedman
Internet-protocol TV (IPTV) continues to climb at a steady rate globally, nearly 5% in the first quarter of 2013 -- in line with overall … Read the whole story
by Tyler Loechner
Ad management firm Sizmek has partnered with comScore and Nielsen for audience measurement data. The data will be available through a new analytics platform … Read the whole story
by Mark Walsh
Steep growth in mobile advertising will help push total U.S. ad spending this year to its biggest increase in a decade. The 83% rise … Read the whole story
-
by Amy Corr
BeckTV, a systems integrator that has spent the last 30 years designing and building every type of fixed and mobile professional television facility, has … Read the whole story
-
by Amy Corr
No matter where you are or what you're doing, chances are you'll run into someone taking a selfie. I was running a half marathon … Read the whole story
-
by Thom Forbes
It's not without controversy, but a video by filmmaker Lauren Greenfield for Procter & Gamble's Always brand of "feminine" products is stirring up conversations … Read the whole story
COMMENTARY
by Joe Mandese
Here's a surprising counter to those Mary Meeker-ish assertions that digital media doesn't get its fair share of ad budgets, relative to the time … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
That cable set-top box is being challenged by a new Big 4 in media delivery. The Diffusion Group's analyst Joel Espelien makes the point--obvious … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Voter file data now up for grabs in some political ad targeting campaigns could change the game for some of the more tech-savvy political … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to the results of The Harris Poll of 2,300 U.S. adults, while 77% of U.S. adults say they regularly watch television shows via … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
Perhaps the appetite for video is boundless. Two new reports on video consumption suggest that consumers do indeed want video in many forms, judging … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Distracting ourselves from the TV screen with email look-ups, social chats and event browsing related to the TV show are one thing. But when … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Fox Television Stations believes it might need a new model for local -- and perhaps syndicated -- programming. A couple of new shows are … Read the whole story
COMMENTARY
by Jose Villa, Columnist
In the last year, I have introduced a new approach to marketing, which I have coined cross-cultural marketing. Cross-cultural marketing can best be defined … Read the whole story