TVBlog
by Adam Buckman, Featured Columnist
Please allow me to take this opportunity (since I rarely, if ever, post replies to reader comments on the blog) to thank each and every one of you who has … Read the whole story
by Wayne Friedman
Tweeting related to TV programming is primarily occurring around live airings of shows -- but significant Twitter activity continues in the days after an … Read the whole story
by Tyler Loechner
The Trade Desk, a demand-side platform, has announced the appointment of Gabe Greenberg as its general manager of advanced TV. Greenberg was formerly at … Read the whole story
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by Wayne Friedman
A new study from Hub Entertainment Research reveals that 60% of consumers say there should be "a universal listing that lets them find shows … Read the whole story
by Erik Sass
The Web sites of Bloomberg Businessweek and Bloomberg News are merging next year, creating a single super-channel for business news, commentary and related content. … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Generally TV broadcasters still reign supreme in viewership numbers -- which is why Dish Network, as well as other pay TV companies, needs to … Read the whole story
COMMENTARY
by Walt Horstman
Programmatic TV is the combination of audience data and automated execution to make TV planning, buying, optimizing and reporting smarter and more effective. Over … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Out of the media fire, into the media fire. Jeff Bewkes, chairman/chief executive of Time Warner, teased about a potential mega-media merger, floating names … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Search the phrase "video marketing" on Google, and query pages of YouTube videos serve up in query results. A simple search on the word … Read the whole story
COMMENTARY
by Jack Hanlon
In October, ESPN, TNT and the NBA announced a nine-year deal worth approximately $2.7 billion per year for the league's broadcast rights. A surging … Read the whole story
COMMENTARY
by Gary Holmes
The news that Bill Cosby has been accused of multiple rapes from the '70s and '80s has been as dispiriting as it's been hard … Read the whole story