by Wayne Friedman
Turner Broadcasting's CNN, fusing efforts around in-home and out-of-home viewing, has received the blessing of the independent Media Rating Council. CNN's viewing data of … Read the whole story
by Wayne Friedman
CBS sits in a strong second-place position heading into the second half of the year in prime time among key viewers, continuing its long … Read the whole story
by Wayne Friedman
Although we are only a couple of days into the second half of the season, Fox continues to vie for comeback network of the … Read the whole story
by Gavin O'Malley
From red carpet affairs to more serious events, Twitter continues to grow its share of social media activity. Sunday's 72nd Annual Golden Globe Awards … Read the whole story
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by Adam Buckman
Despite an assertion by The Tyndall Report last week that ABC overemphasized the weather on "World News Tonight" in 2014, the same Tyndall Report, … Read the whole story
by Wayne Friedman
Sales and rentals of home entertainment continue to suffer, while the digital electronic business continues to grow. Physical sales steepened their descent -- now … Read the whole story
by Tanya Gazdik
Weight loss company Medifast is capitalizing on the wave of health consciousness that the new year and its resolutions always brings with a new … Read the whole story
by Aaron Baar
Shawn DuBravac, chief economist for the Consumer Electronics Association, tells "Marketing Daily," "Things have started to accelerate coming off of the recession, and we … Read the whole story
by Larissa Faw
Developed by agency Brunner, Pittsburgh, Duck Tape's social media team is tweeting out "instant replay" videos of all the football game's biggest plays on … Read the whole story
by Sarah Mahoney
Just when McDonald's had audiences laughing with its light-hearted "Lovin' It," a rebranding effort that's given us archenemies that range from Wile E. Coyote … Read the whole story
by Sarah Mahoney
In a PSA about the danger of sexting, the U.K.'s National Society for Prevention of Cruelty to Children gives us the cautionary tale of … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Short-form programming? Cable-like niche, or "dark" programming? Forget it -- at least at Fox Television Group, according to new senior executives Dana Walden and … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
LAS VEGAS -- Buckle up your new media engagement issues. The Belty -- an electronic belt buckle (yes, that's right) -- was a curious … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Apart from New Year's predictions, this is also the time of the year that agency networks share their updated projections on (global) ad spend. … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Although millions of Americans have seen neither "House of Cards" on Netflix or "Transparent" on Amazon, the success and buzz are awesome indicators of … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
The great and unprecedented changes occurring in the media industry today take many twists and turns. Many of the panelists at the recent VideoSchmooze … Read the whole story