TVBlog
Here's what a TV show has to do these days to draw attention to itself: Insult people. Either because of or despite this strategy, Fox's new drama "Empire" is a … Read the whole story
YouTube will bring back AdBlitz for another year, allowing Super Bowl advertising fans to view and choose their favorite campaigns from Super Bowl game … Read the whole story
Although NBC still leads the broadcast prime-time season in key viewing metrics, some key areas need to be addressed -- particularly Thursday night. Long … Read the whole story
Looking to reflect what it believes is a more accurate picture of its TV programming performances, NBC Universal cable networks says it will now … Read the whole story
New forms of user-generated video content will push the overall online video marketplace to sharply higher revenues. Scottsdale, Ariz.-based ABI Research says total revenue … Read the whole story
USA Network has ordered six episodes of the program that will be loosely based on the former agency CEO's life. It's expected to premiere … Read the whole story
"[Media consumption] is shifting from traditional TV to online streaming," Ted Marzilli, CEO of YouGov BrandIndex, tells "Marketing Daily." "These brands are in the … Read the whole story
Another new stand-alone digital TV effort -- CuriosityStream, a subscription video-on-demand service -- is starting up, focused on nature, history, science and technology programming. … Read the whole story
The shop built a Web site that brings viewers to a place that looks like one long shot inside the confines of the St. … Read the whole story
"The campaign is aimed at people who bought insurance based on price alone -- a decision they would regret following a claim -- as … Read the whole story
That's according to a new Havas Worldwide study that reports that one in three adults say technology is destroying family life and half believe … Read the whole story
In the current environment, as marketers increasingly throw their best efforts into digital techniques, fearing they will otherwise become obsolete, it is easy to … Read the whole story
One of the two 60-second ads is voiced by one of the best-loved people ever: Muhammad Ali, who will be in a Super Bowl … Read the whole story
Why talk and chew gum when you can chew gum and speak using armpit farts? That's the gist of one of Juicy Fruit's new … Read the whole story
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TV-style advertising that disappears? Sounds like, well, TV advertising. Your friendly TV media buyer always thinks along those lines. So you might see the … Read the whole story
Good God! Hasn't the world seen enough of Donny Deutsch? Read the whole story
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There has never been a better time to be a fan of the NFL if you seek interaction with the players and your peers, … Read the whole story
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A friend of mine who has been a loyal follower of CNN took it permanently off his desktop this week, upset by an autoplay … Read the whole story
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There is not much of a question that more and more companies -- buyers, sellers and intermediaries alike -- are going to use a … Read the whole story
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YouTube is staging its own live halftime show, putting it in competition with Katy Perry and Lenny Kravitz. It's the Game Day cherry on … Read the whole story
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When "House of Cards" returns for a third season on Feb. 27, keep an eagle eye out for loads of native advertising. The award-wining … Read the whole story
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When it comes to Wink, I want to understand the benefit of home automation, but the commercial simply tells me the benefit is that … Read the whole story
