TVBlog
by Adam Buckman, Featured Columnist
What's the best TV show for an author to appear for driving book sales? A very informal consensus in the book biz seems to be "Charlie Rose." And a very … Read the whole story
by Tyler Loechner
The programmatic marketplace continues to expand and mature, according to a new programmatic advertising report from IPG Mediabrands' Magna Global. As initially reported by … Read the whole story
by Wayne Friedman
Renewals of new broadcast TV shows continue to record lower average ratings. Such stats could lead to syndication revenue problems for TV media companies … Read the whole story
by Wayne Friedman
While scandal rocks overall FIFA leadership -- and the business of the global game of football -- NBC Sports claims some positive results as … Read the whole story
by Larissa Faw
This week ad shop Ignited created a viral product placement promotion with Jimmy Kimmel that featured Kimmel's Cousin Sal teasing random bystanders enticed with … Read the whole story
by Larissa Faw
Jon Sneider joins as CMO/EVP Client Partnership and will be responsible for marketing Contend, as well as leading all verticals of new business development … Read the whole story
COMMENTARY
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At the risk of beating a dead finale, I do have a few recent revelations about "Mad Men" to chew over -- straight from … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
"Aquarius," available to be binged right now, is a story about Charlie Manson. Netflix has a comedy starring four actors who are in their … Read the whole story
COMMENTARY
by Aliza Freud, Columnist
Video has exploded in popularity over the last couple of years and is now going head to head with TV. According to the IAB, … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Consumer advocacy groups, along with Cogent and Dish, recently urged the Federal Communications Commission to require AT&T to follow the new net neutrality rules … Read the whole story
COMMENTARY
by Steve Sternberg, Featured Columnist
The trailer for CBS' upcoming "Supergirl" reportedly got more than 10 million views in one week. "Supergirl" is trying to be a combination of … Read the whole story
COMMENTARY
by Larry Dobrow, Featured Columnist
So you'll forgive me if, for today's exercise, I feast on the fruit so low-hanging that it's practically subterranean and babble once anew about … Read the whole story