TVBlog
by Adam Buckman, Featured Columnist
"I Am Cait" might turn out to be the Kardashians' worst nightmare -- a show whose star was once a supporting player in their world but who is now attracting … Read the whole story
by Wayne Friedman
NBCUniversal's second-quarter television results showed a decline in advertising numbers for its cable networks and a slight gain for its broadcast properties. Both cable … Read the whole story
by Laurie Sullivan
Google brought a 360-degree view to video ad campaigns Wednesday through TrueView in AdWords, known for its pay-per-click search advertising model. Read the whole story
by Karl Greenberg
Most of the United States, at least the parts where most SUVs are sold, is not exactly nestled among the hardwoods in the wild … Read the whole story
by Tyler Loechner
It's over a year away, but the 2016 Presidential election is already coming into focus for marketers. To help paint a picture of how … Read the whole story
by Erik Sass
HBO's climb up the leaderboard was supported by the promotion of streaming service HBO Now as well as their prime time TV series, Real … Read the whole story
COMMENTARY
by J. Max Robins, Featured Columnist
Emmy nominations are out, and the list is littered with too many of the usual suspects. Ho-hum, another nomination for five-time winner "Modern Family," … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
For Hulu, this has been a long time in coming: an advertising-free subscription version of its service. But is it too late? That service … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
Not only are Millennials focusing their viewing time on digital devices, younger kids are concentrating on the even smaller screen. While media consumers watch … Read the whole story