With this weekend's "Saturday Night Live" just days away, it seems the recent protests over Trump's scheduled appearance as the show's guest host have come to naught. Read the whole story
Discovery Communications' U.S. ad revenues for the third quarter grew 6% to $410 million as a result of higher pricing. U.S. affiliate fees from … Read the whole story
U.S. local advertising will see modest growth next year -- about the same pace at the overall economy. Total local advertising revenues in the … Read the whole story
Interpublic's Mediabrands' Initiative unit has restructured its executive suite, promoting Peter Mears to global COO and naming long-time media buyer Kris Magel president of … Read the whole story
The Republican National Committee doesn't seems to be thinking like an owner of prized TV content. On Friday, it sent a letter to NBC … Read the whole story
Monica C. Smith, CEO and founder of i.Predictus, started her career at a strategic marketing firm in 1999 that was in the direct-to-consumer space. … Read the whole story