TVBlog
by Adam Buckman, Featured Columnist
If you are willing to suspend your skepticism because your experience in the real world has been so different, then "Chicago Med" is a very worthy addition to the canon … Read the whole story
by Wayne Friedman
Prime-time and total day commercial TV ratings -- still the primary measurement for TV advertisers -- continued to drop by high single-digit percentages in … Read the whole story
by Wayne Friedman
Although TV metrics have seen general declines, some People Using Television data (PUTs) -- such as kids TV 2-11 viewers -- have seen some … Read the whole story
by Felicia Greiff
Sky Media, ad sales branch of British-based broadcaster Sky, picked software provider Videology to set up a programmatic system for its digital inventory. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Many TV networks had to make tough decisions about what to do as a result of the Paris attacks. Some took the prudent approach … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Research shows that TV networks' content on digital platforms can help drive viewers back to traditional linear TV programming. But such content doesn't seem … Read the whole story
COMMENTARY
by Philip Rosenstein, Staff Writer
The race has shifted from pitting candidates' personalities against each other, to a focus on who can be the most able Commander in Chief. … Read the whole story
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by The Editor
MEDIA Agency of the Year: Starcom MediaVest Group; OMMA Digital Agency of the Year: 360i; Holding Company of the Year: WPP; Social Agency of … Read the whole story