TVBlog
by Adam Buckman, Featured Columnist
A new outer-space series called "The Expanse" from the Syfy channel will not premiere on the network until Dec. 14, but is being released today on VOD and online. Read the whole story
by Joe Mandese
The average price of a national TV ad inched up in September, but the gains appear to be coming mostly from rising demand for … Read the whole story
by Wayne Friedman
TV advertising measurement researcher iSpot.tv and TVSquared, a TV campaign attribution platform, are partnering on what they say is a first-of-its-kind service where brands … Read the whole story
by Wayne Friedman
Nearly 60% of weekly Twitter impressions in reference to TV shows come from users seeing tweets related to live TV airings. Weekly twitter impressions … Read the whole story
by Wayne Friedman
Fox now says it will no longer release live program-plus-same day time-shifted ratings -- long a staple of measuring the health of a TV … Read the whole story
by Laurie Sullivan
'Tis the season for gifting, and CBS EcoMedia Founder Paul Polizzotto discovered how to make every one of us a philanthropist by getting brands … Read the whole story
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by Joe Mandese
Long-time independent media agency executive Marguerite Brophy has joined U.S. International Media as senior vice president-national broadcast activation. Most recently, she was manager of … Read the whole story
by Erik Sass
NFL earned the top spot on the leaderboard thanks to 3.16 million Instagram post likes. NFL topped Instagram, Facebook and Twitter collecting an impressive … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Fox just announced a "seamless" product integration it made with Pepsi for its high-flying "Empire" series. Pepsi's integration into the show's storyline -- where … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Helping to navigate the expected wild swings in local TV advertising inventory for the political season, pay TV provider advertising sales company Viamedia and … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
A study released from Ofcom, a watchdog in the United Kingdom, suggests that Google and others are not doing enough to make sure kids … Read the whole story