After crashing in January, broadcast advertising costs rose to their highest February since 2013, pushing overall ad costs up for the national TV marketplace … Read the whole story

AUSTIN, TEXAS -- AMC Networks kicked off the premiere new comic book spinoff series "Preacher" by kicking a church over here, literally. The installation … Read the whole story

CNN's Republican Presidential debate yielded sharply lower ratings versus the GOP debate on Fox News Channel a week before. CNN's viewing on Thursday night … Read the whole story

Part entertainment channel and part promotional platform, Comic-Con International and Lionsgate will start up a subscription video-on-demand channel called Comic-Con HD, launching in June. … Read the whole story

"Our 'Your Network' campaign is all about showing the ways AT&T connects you to what matters, and entertainment is part of that story," Meredith … Read the whole story

While the McConaughey ads have "drawn in unprecedented amounts of awareness for the brand," many people still don't know what the "new" Lincoln is … Read the whole story

AUSTIN, TEXAS -- Wikipedia Foundation's commercial spinoff Wikia is getting into the news reporting business, Founder Jimmy Wales said during a keynote conversation at … Read the whole story

Three TV spots, each in 30- and 15-second versions, show actual local McDonald's employees surprising Bay Area residents with free, hot McCafe coffee and … Read the whole story

One of the first stories I ever covered as a fledgling reporter interning for "Adweek" 35 years ago was about a fringe counterculture magazine … Read the whole story