TVBlog
by Adam Buckman, Featured Columnist
The theme of Google President Daniel Alegre's keynote speech at the National Association of Broadcasters Association was "TV is not dead." This runs counter to the so-called conventional wisdom, which … Read the whole story
by Wayne Friedman
NBCUniversal witnessed revenue gain of 3.9% to $6.9 billion, largely thanks to Its cable networks -- up 4% to $2.5 million, due to higher … Read the whole story
by Phyllis Fine
Turner will launch FilmStruck, a subscription streaming video-on-demand service featuring a mix of contemporary and classic art house, independent, foreign and cult films - … Read the whole story
by Karlene Lukovitz
The new 15-second ads from Mekanism -- which became the brand's agency of record last August -- use Western-movie and police-interrogation tropes to portray … Read the whole story
by Wendy Davis
Siding with CNN, a federal judge has dismissed a potential class-action lawsuit alleging that the company's iPhone app wrongly transmits users' private information to … Read the whole story
by Erik Sass
HBO secured a spot on the leaderboard, thanks to a surge in official YouTube views. The brand recorded a 148% increase in engagement. Read the whole story
COMMENTARY
by Zvika Netter
With the FCC proposing to break down the final barrier to TV entry -- the "locked" cable box -- TV will soon be anybody's … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Your future TV/digital currency is still a year or two away. What will traditional media, new digital media, and marketers do until then? Cobbling … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Google is striking back at accusations that its set-top-box ambitions threaten people's privacy. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The phrase "If you like this, you may want to try this," may be not as specific as some would like for the TV … Read the whole story
COMMENTARY
by Mark Jackson
Measuring response to TV ads is more problematic in such a fragmented media landscape,but it can be done to help drive ROI. Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
TV viewers are fond of streaming, and streamers like to watch TV. Ergo, the offering of broadcast programs can bolster the success of a … Read the whole story
COMMENTARY
by Gary Holmes, Op-Ed Contributor
Congratulations to The New Yorker's television critic Emily Nussbaum, who last week won the Pulitzer Prize for criticism. Bravo. Well-deserved. Nussbaum's award came one … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Ideal to reach smartphone users, YouTube will begin offering advertisers six-second-long Bumpers starting next month. Read the whole story