TVBlog
by Adam Buckman, Featured Columnist
CBS is billing its new political series "BrainDead" as a "comic thriller" -- but the first two episodes are neither comic nor thrilling. Read the whole story
by Wayne Friedman
Total day commercial TV ratings for the broadcast networks continued to show declines this past season -- with even lower results when not including … Read the whole story
by Joe Mandese
Heading into 2016-17 upfront TV negotiations, demand for national TV advertising fell slightly in May vs. April, according to the most recent data from … Read the whole story
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by Wayne Friedman
Digital TV Research expects U.S. OTT revenues to soar 43% in five years to $24.4 billion (in 2021) from $17.1 billion this year. Total … Read the whole story
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by Tobi Elkin
Ad-tech firm Mirriad finds 90% of people skip pre-roll ads appearing ahead of online video content and TV shows; 76% of those polled reported … Read the whole story
by Tobi Elkin
As the drumroll to the 2016 Summer Olympic Games grows louder, Rubicon Project on Wednesday said that it will make Olympics-specific inventory packages available … Read the whole story
by Larissa Faw
The next chapter in the brand's Essence of Racing campaign, developed with Allen & Gerritsen and other firms, features NASCAR's Jimmie Johnson, IndyCar's Graham … Read the whole story
COMMENTARY
by Steve Sternberg, Featured Columnist
But as the broadcast networks tout themselves as the best advertising vehicles out there, they continue to stubbornly refuse to take their own advice. … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Netflix would love to get more traditional pay TV carriage through adding an app on set-top boxes. That, in turn, would seem to help … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
this year, 182.9 million Americans will use the internet while watching TV at least once a month, That's 80.3% of internet users. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Advertisers will have plenty of opportunities to bond with consumers online and offline as global IP traffic from desktops, smartphones and other Internet-connected devices … Read the whole story
COMMENTARY
by Matt Boyer, Columnist
By this time next week, competitive sailing will likely have a legion of new fans throughout Illinois, Indiana, Wisconsin and Michigan. Thousands of Midwesterners … Read the whole story