TVBlog
by Adam Buckman, Featured Columnist
Baby Boomers who grew up in the 1960s are experiencing feelings of deja vu when watching the mayhem that unfolded Thursday night in Dallas. To us, it all seems so … Read the whole story
by Wayne Friedman
Although the TV upfront market seems strong to many, one analyst says this could be short-lived for advertising selling periods going forward, as a … Read the whole story
by Wayne Friedman
Broadcast networks CBS, NBC, ABC, and Fox are ramping up on-air promos this summer for fall TV shows -- pushing some key drama series. … Read the whole story
by Wayne Friedman
CBS plans to file an IPO of shares of common stock for its radio unit. CBS Radio operates 117 radio stations in 26 markets, … Read the whole story
by Laurie Sullivan
Google strengthened its position in video and broadcast Thursday with the acquisition of Anvato, a platform for encoding, editing, publishing and distribution video across … Read the whole story
by Sara Guaglione
Journalists from CBS News and CBSN, including "Face the Nation" anchor and political director, John Dickerson, will work with The Atlantic to participate in … Read the whole story
by Tanya Gazdik
"What we find to be most important and universally applicable to the Hispanic market is the need for cultural relevancy," American Honda's Phil Hruska … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Is Netflix now less of a threat to linear TV networks' ad revenue? Its new agreement with the CW network seems to head in … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
If, like me, you grew up religiously waiting for the Sunday night evening airing of Disneyland (nee: "The Wonderful World of Disney") so you … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Rio 2016 will be a digital marketer's dream as huge audiences sit at home second-screening after a month of watching football down at the … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
The programmatic video market continues to grow at a rapid pace. The latest estimate pegs programmatic TV spend to more than double over the … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Live streaming of news and mayhem is important. But as viewers, are we prepared to deal with the consequences Read the whole story