TVBlog
by Adam Buckman, Featured Columnist
Not that this should necessarily present a barrier to enjoyment, but much of this new four-week NBC series called "Better Late Than Never" doesn't ring true. Read the whole story
by Wayne Friedman
While total traditional U.S. advertising has kept pace with rising digital media advertising for the last few quarters, it had a tougher period recently. … Read the whole story
by Wayne Friedman
"Hillary for America," Democratic presidential candidate Hillary Clinton's campaign, has spent some big national TV dollars recently -- on NBC's Rio Olympics. More than … Read the whole story
by Wayne Friedman
The "sharing" economy has moved in a big way to entertainment and media: Fewer people are looking to buy or rent individual movies/TV programs. Read the whole story
by Karlene Lukovitz
In one of several 30- and 15-second spots from Carmichael Lynch, Sasquatch has Green Bay Packers' Clay Matthews pumping fish in a move called … Read the whole story
COMMENTARY
by Michael Hayes, Op-Ed Contributor
Conversely, the GRP model is breaking, thanks to the Internet and mobile and trends like cord cutting and media fragmentation. Once, advertisers could comfortably … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Some Olympic viewership was down 30% at times, with TV advertisers guaranteed media deals under-delivering around 15% from 17%. Rio Games also had simultaneous … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
While Gawker founder Nick Denton has said that he intends to leave the gossip business, Univision Communications, which just acquired most of Gawker Media's … Read the whole story
COMMENTARY
by Philip Rosenstein, Staff Writer
The post-Manafort era has elevated former Breitbart executive director Stephen Bannon to the chairmanship of the Trump presidential campaign. An enigmatic figure who was … Read the whole story