TVBlog
by Adam Buckman, Featured Columnist
The FX anti-comedies strike again. I waited for a laugh while watching the premiere episodes of two FX comedies premiering this week. When they ended, I was still waiting. Read the whole story
by Wayne Friedman
Political advertising on local TV is now estimated to total under $3 billion for the year, according to one media analyst -- lower than … Read the whole story
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by Wayne Friedman
With just three weeks to go before the official start of the 2016-2017 TV season, NBC continues to post best results when it comes … Read the whole story
by Laurie Sullivan
Adobe on Tuesday will roll out a new approach to the concept of dynamic ad insertions. The platform replaces an ad that is set … Read the whole story
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by Aaron Baar
The effort features Heisman Trophy winner and Fox Sports analyst Matt Leinart, as the excitement of a college football game literally surrounds him in … Read the whole story
by Tanya Gazdik
Courtyard's Super Bowl Sleepover Contest offers a chance to win an ultimate fan experience at NRG stadium the night before the Super Bowl in … Read the whole story
by Wayne Friedman
Food marketing to Millennials can be a tough chore for even the best of companies. And for an old-line beverage brand, that may be … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
If you want some light reading for eternity, Google the question "is the media biased." The question is a staple of both the political … Read the whole story
COMMENTARY
by Steve Sternberg, Featured Columnist
Fifteen years ago this week, a new little division within Interpublic called MAGNA Global launched. It is never easy to champion new ideas and … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
YouTube has just angered many of its vloggers by reminding them it has the right to demonetize videos its finds aren't sufficiently advertiser friendly. … Read the whole story