TVBlog
by Adam Buckman, Featured Columnist
The one night when each running mate stands in for his presidential counterpart as their party's standard bearer gives these Sideshow Bobs an opportunity to seize the spotlight before they … Read the whole story
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by Wayne Friedman
With traditional TV viewing continuing to show declines, a greater percentage of traditional TV-based TV advertisers are making more cross-platform deals on TV-related digital … Read the whole story
by Wayne Friedman
Mid-roll video ads rose to a 24% share in April 2016 from a 19% share in February 2015. Pre-roll digital video ads still dominate … Read the whole story
by Karlene Lukovitz
The pop superstar will do a few performances in small venues in New York City and elsewhere, tied to exclusive Bud Light social media … Read the whole story
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by Laurie Sullivan
Searches, media consumption and social sharing increase during the holidays as pictures, videos and gift-giving ideas are researched and shared. Most consumers will spend … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The U.S. Supreme Court has decided determining whether college athletes should be paid for others using their names and images on entertainment properties -- … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
The head of the Senate Commerce Committee is calling for the FCC to offer more information about its plan to let consumers replace set-top … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
A new automated content discovery system ColorTV gathers real-time info on individual users' preferences and suggests their next move. Content providers, and advertisers, could … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Cheap VR is as good as it sounds -- and unless it's built around the customer you can forget it. So an app with … Read the whole story