TVBlog
by Adam Buckman, Featured Columnist
What's it going to be then? Huge ratings, or an electorate so turned off by now that they'll stay away from this third presidential debate in droves? Read the whole story
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by Wayne Friedman
Millennials -- those born between 1981 and 1995 -- spend 32 minutes a day searching for content. Research says 55% of U.S. Millennials would … Read the whole story
by Wayne Friedman
Walmart is expanding Vudu, its on-demand movie video service, to now include a free advertising-supported movie digital service -- Vudu Movies on Us. Read the whole story
by Philip Rosenstein
Updated daily, MediaPost now offers a DMA-level overview of Republican, Democratic and nonpartisan broadcast TV spending across the country. Check back in daily for … Read the whole story
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by Tobi Elkin
Video inventory management platform SpotX, and BrightLine, a provider of advanced TV and over-the-top (OTT) advertising announced a partnership to automate the purchasing workflow … Read the whole story
by Erik Sass
The promotion of YouTube video 'Beats By Dre Presents: "Got No Strings"' resulted in an 865% increase in overall engagement. The promotion featured many … Read the whole story
COMMENTARY
by Steve Sternberg, Featured Columnist
I remember when the upstart Fox News Channel started to challenge CNN in the ratings. It was the late 1990s, and I was in … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
A recent Hulu Insights study of over 1,000 adults who have watched TV in the past six months found that close to half of … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
He's still dangerous and obnoxious but some charts at Young & Rubicam suggest Trump's just gotten boring. Read the whole story
COMMENTARY
by John Motavalli, Columnist
The Trade Desk's IPO provides a unique opportunity to see both how viable ad tech companies are in the public markets as well as … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
Or Shani, CEO and founder of Adgorithms,created an artificial intelligence-based marketing system he calls Albert (for Albert Einstein), leveraging A.I. to break through the … Read the whole story