What's it going to be then? Huge ratings, or an electorate so turned off by now that they'll stay away from this third presidential debate in droves? Read the whole story
Millennials -- those born between 1981 and 1995 -- spend 32 minutes a day searching for content. Research says 55% of U.S. Millennials would … Read the whole story
Walmart is expanding Vudu, its on-demand movie video service, to now include a free advertising-supported movie digital service -- Vudu Movies on Us. Read the whole story
Updated daily, MediaPost now offers a DMA-level overview of Republican, Democratic and nonpartisan broadcast TV spending across the country. Check back in daily for … Read the whole story
Video inventory management platform SpotX, and BrightLine, a provider of advanced TV and over-the-top (OTT) advertising announced a partnership to automate the purchasing workflow … Read the whole story
The promotion of YouTube video 'Beats By Dre Presents: "Got No Strings"' resulted in an 865% increase in overall engagement. The promotion featured many … Read the whole story
I remember when the upstart Fox News Channel started to challenge CNN in the ratings. It was the late 1990s, and I was in … Read the whole story
A recent Hulu Insights study of over 1,000 adults who have watched TV in the past six months found that close to half of … Read the whole story
He's still dangerous and obnoxious but some charts at Young & Rubicam suggest Trump's just gotten boring. Read the whole story
The Trade Desk's IPO provides a unique opportunity to see both how viable ad tech companies are in the public markets as well as … Read the whole story
Or Shani, CEO and founder of Adgorithms,created an artificial intelligence-based marketing system he calls Albert (for Albert Einstein), leveraging A.I. to break through the … Read the whole story