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by Wayne Friedman
Overall media spending for September grew 4%, with digital media rising, part of a long series of double-digit percentage levels, 17%, according to Standard … Read the whole story
by Wayne Friedman
The latest presidential debate shows a slight uptick from the second debate -- but still much lower than the initial contest. The third debate … Read the whole story
by Wayne Friedman
Even with the airing of the Rio Olympics, commercial TV ratings -- still the dominant TV currency for marketers -- have declined. Broadcast networks … Read the whole story
by Joe Mandese
The U.S. advertising marketplace grew only modestly in September -- which nonetheless signals a healthy expansion, considering that it is posting off an August … Read the whole story
by Wayne Friedman
In keeping with its promise to pursue TV-movie content producers, AT&T has been in informal discussions with Time Warner regarding the possibility of a … Read the whole story
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by Tobi Elkin
Outstream video provider Teads is now offering vertical video with a 360-degree function, enabling consumers to zoom in on a video to make it … Read the whole story
by Aaron Baar
In advance of the new season of its show "The Royals," E! Television Network has found the one person in the world who would … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Maybe if one presidential candidate owns and designs a TV news network, all kinds of rigging goes out the window. Still other parts of … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Headlines about TV viewership have not been particularly positive. Common themes lately have been: "TV ratings plummeting," "NFL viewership in decline,""Millennials unplug from TV," … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Only two of the top 10 consumers media brands got high marks from Democratic-leaning voters -- YouTube (a 49.6 index, according to YouGov Brand … Read the whole story
COMMENTARY
by Jeff Urban, Columnist
In a recent finding and infographic created by advertising software company Videology, they compared the changes in TV and programming consumption from the 1940s … Read the whole story
COMMENTARY
by Philip Rosenstein, Staff Writer
About 40 minutes into Wednesday night's debate at UNLV, Donald Trump looked to be on the way to his first clear successful debate performance. … Read the whole story
COMMENTARY
by Philip Rosenstein, Staff Writer
We don't yet know exactly what, if any, effect Wednesday night's debate had on the state of the 2016 presidential race. Polls take a … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
A billion here, a billion there. The number of Internet-connected devices continues to climb. While there will be many billions of sensors of all … Read the whole story