TVBlog
by Adam Buckman, Featured Columnist
A new comedy series on the network known as Pop raises timely questions about how the TV business measures success these days. Read the whole story
by Wayne Friedman
Looking at a 12-month trailing period, Trump posted a $4.96 billion in earned media --- By comparison, Clinton was at $3.24 billion. The bombastic … Read the whole story
by Wayne Friedman
For broadcast networks, Fox helped drive the overall improvement with more World Series games (and higher-rated programming) in the month -- up 66% for … Read the whole story
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by Wayne Friedman
Major TV station groups witnessed sharp rises in their stock prices on Monday. Media companies generally outperformed the broader market indices. Read the whole story
by Wayne Friedman
Taking on its new "Thursday Night Football" NFL games, NBC Sports is launching a new marketing campaign that will be highlighted with custom content … Read the whole story
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by Laurie Sullivan
Google on Monday announced the addition of video to Native Ads in DoubleClick and Dynamic Ad Insertions to video on demand. The company also … Read the whole story
by Aaron Baar
"We're confident this campaign's message will resonate on an emotional level with anyone who has found themselves watching a concert through their phone screen." Read the whole story
by Karlene Lukovitz
A video featuring the film's lead actress, Taraji P. Henson, went live today on YouTube and PepsiCo's other social channels. It will make its … Read the whole story
COMMENTARY
by Tom Siebert, Op-Ed Contributor
This column brings me no pleasure to write, but guest host Dave Chappelle's unsettling, misleading and potentially racially explosive allegation about 26th U.S. President … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Many TV networks -- broadcast and cable -- have complained sometimes bitterly about TV carriage negotiations, with fingers pointing everywhere. This has been especially … Read the whole story