TVBlog
by Adam Buckman, Featured Columnist
Until this new episode of the PBS series "Secrets of the Dead" came along, the story of Vincent van Gogh's severed ear didn't seem all that mysterious. Read the whole story
-
by Wayne Friedman
Shifting as little as 10% of promotional dollars to media advertising can drive strong return on media investment results for marketers, according to a … Read the whole story
-
by Wayne Friedman
The company, which focused on content for Latin America and the U.S. Hispanic market, follows a deal Discovery made with Group Nine Media -- … Read the whole story
by Barry Janoff
The effort, for Nike Running, shows no running shoes, no people, no exercise equipment, not even the Apple Watch Nike+ or a screen shot … Read the whole story

COMMENTARY
by Andrew Susman, Op-Ed Contributor
No sector is better prepared to take advantage of the current necessity for a radical shift from push to pull -- and to creatively … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Live events -- sports, musicals or whatever -- can lure premium prices from advertisers because TV viewers are watching TV commercials in real time, … Read the whole story

COMMENTARY
by P.J. Bednarski, Staff Writer
The Hollywood Foreign Press Association announced nominees for the Golden Globes, and Netflix and Amazon each tallied "only" five. Somehow, that may seem disappointing. Read the whole story